Skip to main content
Rick Tousseyn on Muck Rack

Rick Tousseyn

(He/Him)
London
As seen in: Search Engine Land
Covers:  AI Search; Generative Engine Optimization (GEO), SaaS

Get in touch with Rick

Contact Rick, search articles and posts on X, monitor coverage, and track replies from one place.

Learn more about Muck Rack

Actions

Share this page

Rick Tousseyn’s Biography

Read Full Bio →

Rick Tousseyn is an international GEO consultant, trainer & speaker who helps brands worldwide to increase their AI search visibility & conversions.

Rick Tousseyn’s Journalist Portfolio

See all →
Ultimate SEO Site Structure Guide

Ultimate SEO Site Structure Guide

Avoid critical SEO mistakes for site structure. Full guide for website architecture 2026. Tools, tips, exampl…

View article →
Llms.txt Experiment: What Marketers Get Wrong about llms.txt

Llms.txt Experiment: What Marketers Get Wrong about llms.txt

Does llms.txt improve AI search visibility? OtterlyAI analyzed 62.1K AI bot visits over 90 days to uncover it…

View article →
Celebrating WordPress's 20th Anniversary at WordCamp Lisbon 2023

Celebrating WordPress's 20th Anniversary at WordCamp Lisbon 2023

Join us as we delve into WordCamp Lisbon 2023, celebrating two decades of WordPress. Discover key highlights,…

View article →
The Best GEO Tools for AI Search 2026 - Instinctif Partners

The Best GEO Tools for AI Search 2026 - Instinctif Partners

Discover the best geo tools of 2026 to enhance your AI presence and improve interactions with AI search envir…

View article →
Triple Bottom Line Marketing: Trend or Illusion? | LEWIS

Triple Bottom Line Marketing: Trend or Illusion? | LEWIS

A complete guide to triple bottom line marketing & PR in 2026. What are the 3 P's and how can you apply it to…

View article →
SEO Best Practices for Meta Titles & Descriptions

SEO Best Practices for Meta Titles & Descriptions

Increase your click-through-rate. Best SEO practices for updating your meta description & title tag for 2026.…

View article →

Articles

The Best GEO Tools for AI Search 2026

|
By Rick Tousseyn
| instinctif.com
Five GEO tools that measure a brand’s AI Search Visibility As digital landscapes shift, GEO (Generative AI Optimization) is becoming the new SEO, focusing on optimizing for AI-driven platforms like ChatGPT and Gemini. While SEO targets traditional search engines, GEO ensures your brand is visible and accurately represented in AI-generated responses. GEO involves optimizing how AI models interpret your content, rather than just rankings.
Open in Who Shared Issue with article?

10 Best AIO & SEO Tools For Professionals

|
By Rick Tousseyn
| teamlewis.com
The Best AI Search & SEO Marketing Tools Looking for the best SEO tools of the year? SEO/GEO/AIO helps optimize your content for classic search & AI search engines, driving more organic traffic to your website. With so many tools available, it can be challenging to find the right ones. As a TEAM LEWIS SEO & AI Search expert, I’m sharing my top 10 favorite (and free) SEO/GEO/AIO tools for marketing professionals.
Open in Who Shared Issue with article?

Your ChatGPT conversations may be visible in Google Search

|
By Rick Tousseyn
| Search Engine Land Verified
Google is indexing public ChatGPT shared links for all but ChatGPT Enterprise customers. This means your AI-generated conversations could be indexed and discoverable via Google Search. This includes prompts and answers that users have explicitly shared via OpenAI’s “Share” feature,  often without realizing the content may become publicly accessible.
Open in Who Shared Issue with article?
See all 30 articles

Interview

See all →

What was your first job as a journalist?

MediaRaven

What does it mean to be a journalist?

Researching and sharing interesting findings

How do you prefer to be pitched on stories?

Referred to previous stories