As with many of you, I found myself going nowhere fast on the streets of Calgary during the depths of our recent deep freeze. On my way home from work the other night, my car got stuck on an icy patch not far from the office, at the top of the slope (of course) where Centre Ave. meets Barlow Tr. N.E. As I spent what seemed like an eternity performing futile manoeuvres to free my vehicle from the road’s icy trap, a couple of guys emerged from a tow truck that happened to drive by.
The pricing of staple foods is truly a bread-and-butter issue. While many Canadian consumers seem ready to exact their revenge against large grocers and corporate bakeries for a near-15-year plot to inflate the cost of bread, we also seem simultaneously blasé about the systematic, state-sanctioned price controls resulting from the supply management of dairy, poultry and eggs.
From time to time, very smart people can utter decidedly less-than-smart statements. The Internet witnessed such an occurrence a few days ago in a verbal spat between noted figures from technology and transportation. In one corner was inventor Elon Musk, best known for electric vehicles, next-generation batteries and space rockets. In there other was Jarrett Walker, much-less-known but nonetheless a leading voice in the field of urban transportation.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".