WE have touched before on this journey about how certain songs can transport you to places and times far away. In a sense, that’s what this A-Z journey through my iPod is all about (apart from catching all the bits that have somehow hidden undiscovered), stumbling across tracks that spark something in my head vivid enough to jump out onto the page. Many tracks have taken me back in time, to places from my travels or people encountered along the way.
It was après-ski, no doubt about that. But après-ski like I’d never quite experienced before – and none the worse for that. We were in the cool wine cellar of one of the most charming hotels in Wengen, a snowball’s throw from the cable-car up to the skiing. And Caroline Ogi, who runs the Hotel Schoenegg with her gourmet chef husband Sylvain Stefanazzi Ogi, told us we had a special treat in store. She was right. We were to be serenaded by Wengen’s oldest inhabitant, 96-year-old Anni Bischoff .
The sand was in pretty good shape – and the off-piste through the marram grass of the Norfolk dunes was massively inviting. What better time to try out my newly-acquired Axiski? We introduced this part-sledge part novelty snowboard (or in my case sandboard) to MadDogSki readers in September but this was our first proper dune test.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".