In 1971, Bo Hilleberg established Hilleberg AB, a forestry equipment and management company, in Sweden. Bo soon discovered that his vocation of forestry held much less interest for him than his life-long passion for nature, and he started experimenting with making outdoor gear. “When I was growing up, there was a forest behind our house, and I spent as much time as I could in it,” he says. “Autumn and winter weather fascinated me, and I would sit in “my” forest and listen to the wind for hours.
A 26-year-old British woman from Devon entered the record books yesterday as she made it to the summit of Mount Everest (8,848m), becoming the youngest European woman to have successfully climbed it from both the north and south sides. Molly Hughes took her final steps onto the world’s highest mountain at 01.14am(GMT) on Tuesday 16 May accompanied by her guide Jon Gupta. In doing so, she has also become the youngest Briton and the first English woman to accomplish the ascent from both sides.
As much as we’d all love to be spending our week heading outdoors on wild and wonderful adventures, everyday life seems to have other ideas, what with work and the like. But you can still get an adventurous fix from the comfort of your own home through adventure films and television programmes. But what if time’s not on your side? Well in that case you’ll want to sit down and watch some of the best adventure travel videos on the internet, as selected below.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".