Leaders of Aflac, Pure, Liberty Mutual, Cognizant Emily Dardis The future of insurance may look a lot like The Wizard of Oz. Customers see the lights, and magic, but – what most companies hope is -- not the machinery behind the curtain. As artificial intelligence becomes more embedded in insurance, the goal is not to make technology the star; the goal is to make the customer experience faster, more seamless, and more human. AI will not replace the human side of insurance.