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Rory Jones on Muck Rack

Rory Jones

London
As seen in: TwoCircles.net, Last Word On Sports, SportsPro, Sport Industry Group, CODE Sports, BlackBook Motorsport
Sports journalist | @CityUniLondon Journalism grad | The UK's number one @Ravens fan
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Articles

Allwyn bolsters Formula 1 presence with McLaren Racing deal

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By Rory Jones
| Sport Industry Group Verified
McLaren Racing has revealed a new partnership with UK-based lottery operator Allywn, which takes effect from the 2025 season. The new agreement covers the McLaren Racing Formula 1 team, as well as the McLaren F1 Academy team, and the McLaren Shadow F1 Sim Racing outfit. The deal builds on Allwyn’s partnership with Formula 1, which was announced earlier this week.
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ParalympicsGB and Aldi check out eight-year renewal

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By Rory Jones
| Sport Industry Group Verified
ParalympicsGB and Aldi have signed an eight-year extension of their partnership, which will now run until 2032. The German supermarket chain will continue to support ParalympicsGB athletes competing at the next two Paralympic Winter games in Milano Cortina in 2026, and in the French Alps in 2030, as well as the summer games – Los Angeles 2028 and Brisbane 2032.
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Williams Racing and Atlassian reveal 'record' title partnership

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By Rory Jones
| Sport Industry Group Verified
Williams Racing has revealed a multi-year title partnership agreement with Atlassian. From the start of the 2025 Formula 1 season, the Australian software company’s branding will feature prominently on the team’s racing cars. Atlassian will also become the UK-based outfit’s technology partner and collaboration software partner, and will receive brand visibility both trackside and at Williams’ headquarters in Oxfordshire.
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