I knew I wanted to be an entrepreneur from an early age. As a kid, I’d wash windows in town for spending money. At 16, I decided to start a paintball field. While my classmates were enjoying summer vacation, I was getting real-world lessons in marketing and logistics. But at school, there was nothing for aspiring entrepreneurs like me — no classes, not even a single after-school club. (The closest I got to an entrepreneurial education was a semester-long outdoor school experience.
Shot on his phone, often at odd hours and in unusual locations, Le Meur’s videos are informal, filled with entrepreneurial insights, and are strangely magnetic to watch. In a recent one, he recorded himself behind the wheel of one of Tesla’s (nearly) self-driving cars. It can be a little scary to see Le Meur completely ignoring the rush-hour traffic whizzing by all around him, but result–as he well knows–is social-media gold.
She’s got 225,000 Facebook Likes, knows her way around a selfie stick and posts updates that are reshared hundreds of times. No, it’s not Taylor, Katy or any of the Kardashians. The Facebook celebrity in question is Meg Whitman, the 59-year-old CEO of Hewlett Packard Enterprise. While teens are flocking to Snapchat and Millennials wrestle with Twitter’s new character counts, business leaders are suddenly migrating to an old-school network that’s turning over a brand new leaf.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".