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Saamiya Humayon on Muck Rack

Saamiya Humayon

As seen in: Frontiers in Public Health
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Articles

Trends in sugar-sweetened beverage prices, sales, and elasticities: policy evidence from WHO regions, 2010–2024

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By Hussain Ali, Rong Zheng, Yuxiao Hu, Saamiya Humayon
| Frontiers in Public Health Verified
Abstract Sugar-sweetened beverages (SSBs) are a major source of added sugars and an important focus for fiscal policies aimed at preventing obesity, type 2 diabetes, and other non-communicable diseases (NCDs). We aimed to assess trends in sugar-sweetened beverage sales and inflation-adjusted prices and to estimate the price elasticity of demand across World Health Organization (WHO) regions from 2010 to 2024, providing evidence to support fiscal policies for health.
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