In a fashion and beauty world dominated by social media, it should be no surprise to see a major brand embracing user-generated content. However, it’s rarer to see a top luxury brand dedicating an official social feed solely to its fans and ambassadors, but that’s what has happened with the newly launched Instagram feed, @welovecoco, which brand officials said will be fully populated with content created by the French house’s beauty devotees.
This awards season, there have been safe fashion bets, bold statements, plenty of all-black looks, an onslaught of white ones and blatant misses on red carpets from the East Coast to the West Coast. However, one thing has been consistent at almost every major awards show this season: the strong presence of artfully constructed bags from accessories designer Tyler Ellis. Her latest style, which made its first appearance on the red carpet last summer, is a particularly sentimental one.
If the sight of Jamie Anderson flying through the air or Mikaela Shiffrin masterfully navigating gates at the Winter Olympic Games in South Korea has you inspired to make your way to the mountains — or at the very least help you find your way to colder climes, then it’s imperative you look the part whether you intend to ski a single turn.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".