Are you offended by the word sucks? Do you loathe the way it's crept into everyday conversation? Are you shocked that preteen children and primetime television shows blithely employ a vivid slang term for oral sex? Do you wish sucks would just fade away, like other faddish colloquialisms that were eventually discarded? Sucks is here to stay. And what's more, it deserves its place in our lexicon, for a couple of reasons. First, it's impossible to intelligently maintain that sucks is still offensive.
Ben Shapiro was 5 feet 2 inches and extremely prepubescent when, in the mid-1990s, he enrolled as a sophomore at a private Jewish high school in Los Angeles. The scrawny new kid had skipped ahead two grades, was too smart, talked too much, and got brutally bullied. Things came to a head when, on an overnight school trip, a few of Shapiro’s classmates handcuffed him to a bed and beat him with their belts.
We were a few months pregnant with our first child—past some of the scariest medical hurdles, we felt increasingly reassured that this thing was actually happening—when the box arrived. The lid was emblazoned with a pleasingly crisp, sans-serif typeface. We opened the box together, in our fledgling nursery area, electric with anticipation.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".