Here is a list of product releases and updates for mid-November from companies that offer services to online merchants. There are updates on holiday shipping, augmented reality, mobile analytics, customer chat apps, influencers, payment wearables, and Singles’ Day. ShipStation releases its annual holiday shipping deadlines infographic (PDF). ShipStation, an ecommerce shipping platform, has released its sixth annual infographic that lists the shipping cutoff dates for the upcoming holiday season.
A good logo conveys the message and essential truth of a brand. Whether you’re interested in creating your own logo or finding the right designer, there are a variety of resources available to develop your logo with relatively little cost. Here is a list of tools and resources to create a logo. There are guides to logo design, sites to hire designers, online logo makers, and logo galleries to find inspiration and network with the logo design community. Everything There Is To Know About Logo Design.
Social media can be a good resource for promoting a business. But if you’re just plugging your brand, you’re missing the point. Listening to others is an effective way to learn about your customers and to measure your impact. Here is a list of tools for social media monitoring. Listen to multiple networks from a single dashboard, receive alerts when you’re mentioned, or even keep tabs on a competitor. Track your social media stats, and discover what you need to grow your followers.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".