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Articles by Simon Dumont
How to invest in console and PC video games
The world has gone metaverse crazy since Mark Zuckerberg unveiled his vision of a virtual future where people will work, socialise and play. Games are an obvious entry point to the metaverse. Even before Zuck waded in with his Meta vision (and the VR headsets that Nick Clegg branded “wretched”) this was a and is now likely to gain even more fuel. But VCs looking to cash in would be wise to assess the shape of the market before taking the plunge.
How to invest in console and PC video games
The world has gone metaverse crazy since Mark Zuckerberg unveiled his vision of a virtual future where people will work, socialise and play. Games are an obvious entry point to the metaverse. Even before Zuck waded in with his Meta vision (and the VR headsets that Nick Clegg branded “wretched”) this was a $150bn global industry, and is now likely to gain even more fuel. But VCs looking to cash in would be wise to assess the shape of the market before taking the plunge.
Is the “wild west” of online chat therapy doing more harm than good?
Like many people this year, Adriàn, who works in marketing at a tech company, has felt the weight of Covid-19 on his mental health. “The company I was working for sold their New York office,” said Adriàn. “So I knew I had to move back to Europe. But Covid-19 was happening. There were just too many things going on.” After some initial hesitation, Adriàn signed up for online therapy with TalkSpace, a leading US-based mental health startup with more than 1m users.
Is the “wild west” of online chat therapy doing more harm than good?
Like many people this year, Adriàn, who works in marketing at a tech company, has felt the weight of Covid-19 on his mental health. “The company I was working for sold their New York office,” said Adriàn. “So I knew I had to move back to Europe. But Covid-19 was happening. There were just too many things going on.” After some initial hesitation, Adriàn signed up for online therapy with TalkSpace, a leading US-based mental health startup with more than 1m users.
7 fresh content marketing strategies you haven’t tried (plus 8 classic ones)
Did you know we have anonline eventabout digital marketing coming up?Join the Re:Brand track at TNW2020to explore the latest brand marketing tech, trends, and challenges. Alex Antolino, the Creative Director at Typeform, will be sharing powerful branding insights and actionable strategies on how to build meaningful brands that lead to business growth. So you Googled ‘content marketing examples,’ you thought, “this one looks a bit different,” and now you’re here.
A free tool to help you write better survey questions (and the typeform behind it)
Challenge: Ali and Tzeying make a lot of market research surveys, but writing the questions was always a frustrating process. Solution: They decided to create a free, online bank of common survey questions. Obstacle: It would be a lot of work to build an open source database, so Ali and Tzeying needed to check if other researchers would use it. They used a typeform to validate their idea.
From concept to customers, no coding needed: how one team built Turtle with Webflow + Typeform
In a nutshell Challenge: How do you quickly build a professional-looking website without hiring devs or coding it yourself? Solution: Make the site with Webflow, then embed application typeforms for signup. Result: Idea to launch in less than a month—zero coding needed. How many times have your best ideas been blocked by the reality of making them happen? Sure, you can picture your dog dating app perfectly—right down to the paw-swiping animations and satisfying ‘you’ve found a match’ woof sounds.
Creating content for humans: an interview with Mailchimp's Erin Crews
For young companies finding their voices in the world of content, there aren’t many more influential sources of inspiration than Mailchimp. Founded 17 years ago—how often do you say that about a startup?—as an email marketing side project, Mailchimp pioneered the fun, friendly voice and tone that now dominates the SaaS space. But while a lot of companies try to ape their style, Mailchimp remains a reference for how to do content right.
9 Tips to Make Your Next Market Research Survey Count
You created a product or service and you’re ready to go all in and make a gazillion dollars. But before you roll out the big bucks to launch your idea, someone on your team suggests that you get some feedback from actual customers to see if you should make any last-minute changes.
Want to start more conversations in your office? Build a Barception
OK, hear me out. To the uninitiated, having a bar in the office may seem a bit silly. There’s free alcohol, people who serve it to you, and no shortage of thirsty willing participants. But here’s the thing: we’re actually not getting on the sauce all day. Really! It genuinely doesn’t happen. That’s not what Barception is all about. The first clue is in the name: it’s a bar, in a reception. In an office. Like the movie Inception, it has layers.
21 ways Typeform uses typeforms
Can you imagine Bill Gates using a Mac? How about Richard Branson flying United? And Mark Zuckerberg using Myspace? No, no, no. Founders use their own products because they believe in them. At Typeform, we feel strongly about our product too. We use typeforms for all kinds of interactions—from job applications, employee feedback, and creative content marketing, to organizing team events, validating product ideas, and handling customer requests. Ready for your interactive tour?
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