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Soumya Gupta on Muck Rack

Soumya Gupta

Verified
  • Editor, Consumer Economy, Mint
Mumbai
As seen in: Mint, Medium, MSN India, ET Prime, ETTech.com, The Economic Times, PLOS ONE, Journal of Clinical Pathology, MDPI, The Indian Express, Flipboard and
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Articles

Hybe machine: inside the Korean music giant’s quest to win India

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By Soumya Gupta Verified
| Mint
In the summer of 2002, five women clad in various shades of pink hit the TV screens on Channel V, singing and dancing to ‘Hum naye geet sunaaye’ (we sing new songs), promising to be the rebellious new voice of Y2K girls and young women. Store shelves were lined with pink cassettes exclaiming ‘Viva!’. It had eight songs written by the legendary poet Javed Akhtar, spanning the nature of love and relationships and a fierce desire for independence.
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Women athletes are helping Niva Bupa build trust in health insurance, says CMO

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By Soumya Gupta Verified
| Mint
Mumbai: The 23rd Commonwealth Games kicked off in Glasgow this month, with India fielding a contingent of more than 120 athletes including weightlifting champion Mirabai Chanu and Olympic medallist Neeraj Chopra. Health insurance firm Niva Bupa is among the official sponsors of this edition of the Games, along with its UK parent Bupa.
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Women athletes are helping Niva Bupa build trust in health insurance, says CMO

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By Soumya Gupta Verified
| HT Syndication
Mumbai, July 26 -- The 23rd Commonwealth Games kicked off in Glasgow this month, with India fielding a contingent of more than 120 athletes including weightlifting champion Mirabai Chanu and Olympic medallist Neeraj Chopra. Health insurance firm Niva Bupa is among the official sponsors of this edition of the Games, along with its UK parent Bupa.
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