Steffon Davis

How did the pedestrian cross the road? Contrary to popular belief, sometimes the answer isn’t as simple as “to get to the other side.” To bring safe, reliable self-driving vehicles (SDVs) to the streets at Uber Advanced Technologies Group (ATG), our machine learning teams must fully master this scenario by predicting a number of possible real world outcomes related to a pedestrian’s decision to cross the road.

Guest author Steffon Davis is head of product and founder of Curalytics, a social engineering and curation-data startup. Google's stated mission is to "organize the world's information," but when it launched its search engine, it wound up doing more than that. The ranking system offered the public a sense of which results were important, based on what we searched for and what we visited. In other words, it showed us what we thought was important.