July 31, 2017 by Stephen Foskett Leave a Comment Surprise! Facebook Shares Dramatically Improve Reach, Clicks, and ViewsSince the beginning of the year, we’ve been streaming video of our Tech Field Day presentations on Facebook Live in addition to our web site. All this time, we’ve been advising our presenting companies to share our Live video post to increase viewership. Although it’s obvious that this would increase viewership, we thought we would share some hard numbers to prove it.
As a rule, I don’t participate in contests: There’s usually little reward, considering chances of winning. But when Juniper Networks asked me to build a datacenter from Lego bricks, I took a second look. And, seeing that the winner can support a charity of their choice, I felt that this was an excellent opportunity for me to have some fun while doing some good!
Apple Photos isn’t the best application to manage a large digital photo library, but the integration with iCloud, iOS, and macOS is extremely useful. But even though Photos can process and store raw images, it is severely lacking in terms of library management: Smart folders don’t properly recognize them and there’s no easy way to remove them from your library so these huge files can seriously clog up your iCloud account.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".