Stephen Taylor on Muck Rack

Stephen Taylor

Raleigh
As seen in: Elsevier, Taylor & Francis Online, Business Day, FE Investegate, Emergency Nurse, The Washington Informer, Canadian Investment Review, The Global Herald, Proactive Investors Australia, AccountantsDaily and
Husband of @kntaylor0521, Member of @idcraleigh, Employee of @prometheusgroup, fan of @Indians
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Articles

Patience is a Virtue - the State of Life Sciences Capital Transactions in the UK

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By Stephen Taylor
| Herrington Carmichael
Life sciences investment transactions have shown a clear trend over the last few years – fewer transactions, but for higher value and more mature companies.
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How banks build trust through content marketing (Hint: It’s about being human)

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By Stephen Taylor
| Pace Verified
Imagine your financial institution has 50 million clients. Now imagine 12.5 million of them walking away to work with a competing brand. This isn’t an exercise in cautionary math. This is what happened in 2024, when a quarter of consumers switched banks. The 2024 exodus represented more than four times the average churn rate for financial brands. 2025 saw high signals of account change as well, with close to 20% of banking clients opening first-time accounts with new organizations.
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The power of content marketing: A comprehensive guide for marketing professionals

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By Stephen Taylor
| Pace Verified
Everyone has problems content can solve. Most of us are proactively looking for valuable, relevant information via social media feeds, generative AI, search engines and other sources. Yet consumers rarely—if ever—set out on a journey hoping to encounter content marketing along the way. We’ve learned—through more than 50 years of content creation, activation and optimization—that effective content moves people. People, in turn, move business.
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