Safe from the frigid cold of a New York winter, behind the walls of the Jacob K. Javits Center, the National Retail Federation held its NRF 2018: Retail’s Big Show, where thousands of retailers, businesses and LCD screens gather this Martin Luther King Day weekend, dressed in their snazziest suits and nicest cocktail dresses, in an attempt to reinvigorate the struggling retail market.
We are through most of the first week of the Overwatch League, Blizzard’s largest esports venture to date. Since its initial announcement at 2016 Blizzcon, fans have been dying to finally cheer on their favorite teams and watch the best Winston plays on this continent. Like the rest of Blizzard’s fandom, I’ve had Twitch open the whole weekend and watched what I believe to be the biggest shake up in esports.
Years ago, being good at video games meant little more than your name plastered all over your local arcade leaderboards. But with the explosion of esports and the video game industry, the same skills and reflexes that made countless kids amazing at Street Fighter can now lead to a paying career. You don’t even have to be amazing at a game to join the esports boom—dozens of new job titles are created each year to serve the growing demand for high-action pro-gaming content.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".