Listen to the full episode here:Elliot Bisnow’s Summit started off as a more or less traditional conference and has evolved into a colossal experience of festivals loaded with celebrities, thought-leaders, billionaires and politicians that conference goers must apply to attend. Bisnow says his business mission is to create deep connections between people. So, he explained, it made sense for him to buy a mountain in Utah to turn into a town replete with a community filled with like-minded people.
For close to ten years, Tim Chen’s Nerd Wallet has helped everyday people navigate the complicated and often overwhelming world of personal financial choices. Hear how Chen annually visits people in their homes to get an intimate understanding of American’s relationship to money, how he applies those insights to craft customized advice and tools — and humble admissions of business fails he made and from which he learned.
Jeff Raider, formerly of Warby Parker, took his success at the eyeglass startup and leveraged it to launch razor company Harry's. It's a risky endeavor considering the space is dominated by industry giant Gillette, ranked number 29 on Forbes most valuable brands list at $19.2 billion in 2017. Online rival, Dollar Shave Club, has already been making waves in the industry with their subscription box model but Harry's hopes to set their subscription business apart based on one factor: craftsmanship.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".