Grandkid Seda, 17, along with her Portland-dwelling family, didn’t make it to our big family Christmas celebration this year with its attendant carol singing and hours of tamale-making. She emailed me shortly after, observing nostalgically (funny how early we develop nostalgia) that Christmas largely has lost its magic. I sympathize.
Living, as I do, a quiet life, I relish small surprises. A hummingbird hovering on the patio, a poem that bubbles up in my head, a nice-weather-we’re-having conversation that suddenly turns to the tiny house movement or Baroque cello players. I love food surprises: I recently made a dish of long, slow-cooked escarole that was inordinately delicious, like something from the kitchen of SPQR in San Francisco. Pure serendipity.
No matter how bleak the global and national outlook, the approach of a new year inspires irrational hope. At least in me. Surely that nice curvy 2018 will bring tidings of comfort and joy. Won’t it? And when it comes to wine, what symbolizes hope and joy more than bubbles? So I urge readers to invest in a bottle or three to usher in the new year — whether you want to splurge on The Real Thing or toast frugally and save your wine budget for holiday dinner pinot noir. Let’s start with the real thing.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".