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Articles by Taly Reich
Does artificial intelligence cause artificial confidence?: Generative artificial intelligence as an emerging social referent.
Ayuda Buscar en la ayuda Buscar en la ayuda Does artificial intelligence cause artificial confidence?: Generative artificial intelligence as an emerging social referent. Autores: Taly Reich, Jacob D. Teeny Localización: Journal of Personality and Social Psychology, ISSN 0022-3514, ISSN-e 1939-1315, Vol. 130, Nº. 3, 2026, págs.
When Feeling Good Feels Morally Wrong
After watching a heart-breaking movie, we might be tempted to lift our spirits by flicking to a comedy show or engaging in a frivolous, pleasurable activity. But there are instances when moving from something distressing to something trivial just doesn’t feel appropriate.
Araştırma: Tüketiciler Pazarlama Anlatılarında Şansa Değer Veriyor
X Üye Girişi Üye Ol PAROLAMI UNUTTUM “ÜYE OL” butonuna basarak üyeliğinize ait Şartlar ve Koşulları, Gizlilik Politikası ile KVKK Aydınlatma Metni’ni okuduğunuzu ve HBR Türkiye tarafından size özel oluşturulan hizmet, kampanya ve promosyonlara yönelik elektronik posta almayı kabul etmiş sayılırsınız. E-bülten aboneliğinden dilediğiniz zaman çıkabilirsiniz. Parola sıfırlama linki e-mail adresinize gönderilecektir. Çevrimiçi olarak mücevher alışverişi yaptığınızı düşünün.
Research: Consumers Value Fate in Marketing Narratives
Imagine that you’re shopping for jewelry online, and the company’s brand biography webpage advertises that the gold mine from which it sources its material was discovered unintentionally when the company’s founder, a geologist, was on a hike. How would learning about the unintentional discovery of the gold mine influence your interest in shopping at the jewelry company?
How to Get People to Trust AI Predictions
Journal Reports: Leadership How to Manage a Superstar Employee By Matthew Call , and Elizabeth Campbell November 8, 2022 at 7:00 PM ET Hiring a top performer can inspire colleagues to dream bigger and work harder. Or it can deflate them and hurt their performance. A lot depends on the boss.
How to Get People to Trust AI Predictions
In the race between humans and algorithms, it isn’t much of a contest. Running mountains of data through sophisticated equations in the time it takes a lowly human brain to decide on lunch, machines regularly outperform even experts at predicting, for example, which employee will succeed on the job, and how to optimize a supply chain.
Nervous About Taking a Risk? Write a List of Pros and Cons.
In a series of experiments, the authors find that people are able to overcome their fear of rejection by considering both the pros and cons of what they want. While past research (and intuition) suggest that people approach a prospect if they think about the positives of achieving it, this research shows that considering the negatives as well provides a powerful boost by making the prospect of failing to get it less threatening. Often in life we reach a crossroads where we risk rejection.
How to Overcome the Fear of Applying for a Promotion
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Men Pay a Higher Price Than Women When a Workplace Joke Falls Flat
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We’re More Likely to Stick to Decisions Rooted in Emotions
georgeclerk/iStock Taly Reich June 23, 2020 Should you trust your gut? A new study co-authored by Yale SOM’s Taly Reich finds that decisions made on the basis of feelings hold up longer in the face of new information than decisions made deliberately and rationally. By Dylan Walsh In early April, the Daily Northwestern, the student newspaper of Northwestern University, published an article about high school seniors making their college decisions in the middle of a pandemic. No campus tours.
Admitting a Purchase Mistake Makes Online Reviews More Persuasive
A customer returns a package at an Amazon Locker location in a Whole Foods Market grocery store in Lake Oswego, Oregon. Photo: Tada Images/Alamy Stock Photo. Taly Reich December 03, 2019 Yale SOM’s Taly Reich has conducted a series of studies exploring the surprising value of mistakes. In her latest paper, she and her co-author show that shoppers are more likely to purchase a product after reading a review that describes making a prior purchase mistake. By Dylan Walsh What good is a mistake?
B2C Marketers: "Buy This, Not That" Reviews Can Boost Business
11.13.2019 Taly Reich and Sam J. Maglio Credibility is an increasingly rare commodity. When consumers want to know whom they can trust to help them make sound, informed decisions, they are often frustrated by an abundance of information, which frequently can prescribe exactly opposite courses of action.
Study Finally Reveals How Many Cooks It Takes to Spoil the Broth
Fox Photos/Getty Images Taly Reich August 01, 2019 Would you want a sneaker designed by one person or three people? What about nine? New research co-authored by Yale SOM’s Taly Reich looks at how we perceive collaborations of different sizes, and what those perceptions mean for how companies describe the creation of their products. By Dylan Walsh Ed Sheeran, the 28-year-old British pop star, released his fourth studio album in July.
Activist Shareholders May Help Firms in the Long Term
Fabrice Coffrini/AFP/Getty Images Song Ma March 28, 2019 Activist shareholders are often criticized for seeking quick profits instead of nurturing companies’ long-term health. But in a new study, Yale SOM’s Song Ma and his collaborators find evidence that activist hedge fund investors boost innovation during the five years after intervention. In 2015, Larry Fink, chairman and CEO of the investment firm BlackRock, warned chief executives at top American companies about activist shareholders.
Has Employment Become the Goal of the U.S. Healthcare System?
U.S. Air Force photo by Senior Airman Benjamin Sutton Greg Licholai March 26, 2019 The United States spends more than any other nation on healthcare, but gets among the worst results among industrialized nations. What explains this paradox? Dr. Greg Licholai writes the the complexity of the healthcare system has generated unexpected incentives—one of which is that we have come to rely on the industry for jobs.
How to Turn Your Mistakes into an Advantage
Giulia Bernardelli Taly Reich March 22, 2019 People and companies alike often try to hide their mistakes from public view. New research by Yale SOM’s Taly Reich reveals that this may be the wrong impulse: sometimes you’re better off owning your gaffes.
The value of mistakes | OUPblog
John Pierre, a renowned pastry chef, is making a new batch of chocolate. Not paying attention, he leaves the chocolate in the oven for an extra five minutes by mistake, resulting in the chocolate having a different taste than he had intended. In light of this chef’s mistake, how interested are you in buying this chocolate? Companies, in general, hesitate to release mistakes, much less advertise them to consumers as a unique product.
Listeners Glean Emotions Better from Voice-Only Communications
Speedy internet connections and cheap video calling have made face-to-face interaction with far-flung colleagues easier than ever. But a new study suggests that even in a digital age, audio-only conversations offer clear communication benefits: listeners tend to be more accurate at gauging speakers’ emotions during a voice-only interaction.
Why Consumers Prefer Products Made by Mistake
Companies are often reluctant to advertise their mistakes. However, new research by Taly Reich at Yale SOM with collaborators Daniella Kupor at Boston University and Rosanna Smith at the University of Georgia suggests that there is a potential upside to companies letting consumers know about them.
Research: Consumers Prefer Products Created by Mistake
Products that have been created by mistake have more intrinsic value than products that were created on purpose, but only if it’s communicated that the product was created by accident. But not all mistakes are equal. In order to add to the product’s value, a mistake must be unique and the consumer must believe that it was unintentional. That’s because such mistakes are perceived to be improbable, and the perception of rarity enhances their value. Mistakes occur more frequently than we’d like.
“Last-Place Aversion”: Evidence and Redistributive Implications*
We present evidence from laboratory experiments showing that individuals are “last-place averse.” Participants choose gambles with the potential to move them out of last place that they reject when randomly placed in other parts of the distribution. In modified-dictator games, participants randomly placed in second-to-last place are the most likely to give money to the person one rank above them instead of the person one rank below.
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