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Articles by Taylor N. Watkins
Improving the Financial Well-being of Your Club
Mike Alpert, the COO at Smart Health Clubs, shares tips for improving the financial well-being of your health club. There are many things that lead to the financial well-being of any health club such as new member sales, non-dues revenue, member retention and total operating expenses. When you analyze each of these on a monthly basis it is critical that you know all of the numbers. Let’s take a look at new member sales and assume that your club finished September with 100 sales.
How to Launch a Digital Fitness Offering
Jake Shand November 1, 2021 Virtual fitness is trending with members. Here are some tips on how to best present your club’s digital offering. It can be a daunting prospect going digital. However quickly you pivoted to online during lockdown, the need to now map out a longer-term strategy for the sustainable, commercial and brand-enhancing digitalisation of your business still feels like new territory. Here are some top tips to help you set off in the right direction. 1. Ask yourself why.
Digital Plus Print Marketing: A Powerful Strategy
UpSwell October 1, 2021 Madison Sosebee, the digital media strategist at UpSwell Marketing, shares the power of having both digital and print marketing. Digital advertising has grown exponentially over the last few years, so much so it’s becoming oversaturated with new content and ads. The competition for user attention is higher than ever, and it’s harder for brands to get in front of their target audience through a digital presence alone.
7 Great Ways to Celebrate Back to School By Upping Your Recycling Efforts
Steve Masterson August 10, 2021 Making an effort to reduce, reuse and recycle can be a great money saver. | PHOTO COURTESY OF ADOBE STOCK It’s that time of year again! The kids are heading back to school and mothers around the nation are celebrating. They survived the long, dog days of summer and fall is on its way. Why not make it a ‘school year resolution’ to begin getting into eco-friendly routines that can help the planet and save you some big bucks.
Champaign County
While enjoying the entertainment, attendees will have an opportunity to learn more about Farm Bureau and how to become a member.
LIST: Local closures for Memorial Day
Holidays In honor of the holiday, the places listed will be closed all day on May 31st.
Local pools open for the summer season
Public aquatic facilities in Odessa, Big Spring and Midland will soon be open to the public. TEXAS, USA — With the start of summer coming in full force, these local aquatic facilities are sure to be fun places to cool down. In Odessa, all of the city pools will be open to the public starting on May 29th and will remain open until August 1st. The Floyd Gwin Pool will be open from Monday through Wednesday and Friday through Sunday from 1-7 p.m. each day. It is closed on Thursdays.
XTO Energy volunteers inspired young Midland girls to pursue careers in engineering
Employees from XTO Energy held a program to inspire female students to consider careers in engineering for Introduce a Girl to Engineering Day. MIDLAND, Texas — In honor of "Introduce a Girl to Engineering Day", employee volunteers from ExxonMobil subsidiary XTO Energy held a program Thursday at the Young Women's Leadership Academy that allowed young girls to interact with a variety of engineering experiments.
Big Bend area law enforcement holding annual memorial
Each year, the memorial is held by the Big Bend Area Law Enforcement Officers Association to honor those that have fallen in the line of duty. ALPINE, Texas — According to U.S. Customs and Border Protection, the Big Bend Area Law Enforcement Officers Association (BBALEOA) will hold its annual service to memorialize the officers that have fallen in the line of duty. The memorial will take place on May 26th at 10:00 a.m. It will be held at Sul Ross State University in Alpine, Texas.
Miami County Archives - Ohio Farm Bureau
The Graves-Fearon Agency has been working diligently to come up with ways to serve the community. Their “10 Days of Giving Back” has generated tremendous results. Donations are greatly appreciated! The more we pitch in to help, the more we…
Top 4 Ways Digital Signage Can Work for Your Club
Your club has a secret weapon at its disposal. It is rarely used to its full potential and many clubs believe it is too much of a burden. Several clubs don’t even know it exists. Digital signage is an underutilized communication system in the health and fitness industry that can be leveraged to direct, inform and personalize the member experience.
COVID-19: The Good Times Are Right Around the Corner
Mike Alpert April 6, 2021 Mike Alpert, the COO at Smart Health Clubs, shares how good times are approaching after more vaccinations and less COVID-19 restrictions. The past year has been one that we all would like to forget. We would all agree that the financial hardships have been horrific. In the United States alone, health club revenue is down 58% from pre-COVID with 14% of clubs being forced to close permanently and more importantly, 44% of employees losing their jobs.
Keep your employees and loved ones safe with ActivePure Technology
Have you wondered if an air purification system could make a difference for health and safety in your home or business? You might be asking the wrong question. Instead, ask about air and surface sanitation—and go beyond a traditional clean with ActivePure®, Aerus’ NASA Space Foundation Certified Space Technology. As the global leader in air and surface sanitation solutions, Aerus stands above other cleaning solutions.
Delaware courts move to modified Phase 3, will allow jury trials
On Friday, Oct. 2, Chief Justice Collins J. Seitz Jr., in consultation with the other justices of the Delaware Supreme Court, signed an order extending the judicial emergency to Nov. 4 and moved the courts to a modified Phase 3 of the Courts’ reopening plan. The modified Phase 3 reopening, which goes into effect on Monday, Oct. 5, will allow jury trials to resume as set forth in a report by the Courts Reopening Committee in August.
Establishing Company Culture in a Remote Workplace
Maria Clyde Director of Human Resources BHI Insurance Many organizations take pride in their company culture—often, it can be a core competency and a competitive advantage. As employers expand remote work opportunities to more employees than ever before, organizations may want to consider how their culture can stay intact through an increased virtual workspace. What Is Company Culture? Company culture is the personality and environment of an organization.
A Guide to Influencer Marketing for the Novice
If you’ve had your ear to the ground of the marketing world at any time in the last couple of years, you’ve probably heard the term “influencer marketing” being passed around. The advent of social media has opened up a whole new dynamic channel for marketing messages as various people called “influencers” have gathered huge followings across channels like Instagram, Facebook, YouTube and others.
The Unique Advantages of Pop-Up Shops
You can hardly go anywhere these days without seeing one or more “pop-up” shops offering some sort of product, service or clothing line. They appear in vacant retail spaces, in kiosks at the mall, even within larger big-box retailers like Costco or Best Buy—and they stay open for as long as a few months or as little as a few days.
Hyatt Place by TKo Hospitality opens in Ocean City, Md.
Hyatt Place by TKo Hospitality opens in Ocean City, Md. The first Hyatt-branded hotel in Ocean City, Md. has officially opened along the city’s famed boardwalk. Hyatt Place Ocean City/Oceanfront offers 105 guestrooms, beachfront views, a 24-hour gym and meeting spaces.
Laura Willis goes solo with new legal practice in Dover
The Central Delaware Chamber of Commerce (CDCC) joined Laura Willis of Willis Law, LLC on Thursday, August 30 for a ribbon cutting ceremony. The event marked the grand opening of the new practice located at 117 West Reed Street in Dover. Willis has more than ten years of experience and specializes in estate planning (wills, durable powers of attorney, living wills, trusts) and business transactions (contract drafting and review, business counseling).
Bodacious Bicycles finds the right fit in Milton
Gary Hughes knows there’s more to riding a bike than hopping onto the saddle and pumping the pedals. Hughes, owner of Bodacious Bicycles in Milton, said it’s all about the fit. As a lifelong cyclist, he takes a scientific approach to repairing, designing, modifying and custom-fitting bicycles. “I tell people to think of a bicycle as a prosthetic,” he said by phone from Albuquerque, New Mexico, as he cycles old U.S. Route 66.
Q&A: Sean Healy on construction, skyscrapers and laser scanners
Sean Healy is vice president of Healy Long & Jevin, a fourth-generation family construction business based in Wilmington that began in 1891. The company is constructing a 19-story high-rise apartment building for a private developer next to the Temple University campus in North Philadelphia. It is currently adding a new floor to the cast-in-place concrete building every five days. We spoke with Healy about high-rise construction, laser scanners and challenges for the industry.
Making the most of your sales presentation meeting
I’ve been around a while, and as new tech comes, goes, or stays, we’re always looking for effective ways to market and make the sale. While I’ve found that certain means of technology make things significantly easier to track and manage, nothing beats the basics. Yet somehow, we always seem to forget one step or another as time goes on. Here’s what I’ve found works well for most anything you want to sell: Always be on time – or even a little early - AND be prepared.
Quinn Martz: Collegiate Development Consultant
In our Her Story series, Her Campus Utah had the opportunity to sit down with Quinn Martz, who was selected to represent Delta Gamma as a Collegiate Development Consultant. Quinn has been a member of Delta Gamma since the Fall of 2014. She has held several positions within Delta Gamma including Director of Public Relations, Vice President Programming, and Chapter President. Quinn will be graduating this spring with a Strategic Communications major and a minor in Art Technology.
Christiana Pignanelli: Leadership Development Consultant
Her Campus recently had the opportunity to interview Christiana Pignanelli, a Fall 2014 Pi Beta Phi, who was selected to represent her chapter as a Leadership Development Consultant. Christiana will be working on college campus' across North America to help establish chapters of Pi Beta Phi and give them the support they need to succeed. Her Campus: What has been your favorite part of being a Pi Phi?
Natalie Arico: Disney College Program
Recently, Her Campus Utah had the opportunity to interview Natalie Arico. Natalie is a film major and will be graduating in May. Natalie was one of the 40,000 students that apply to the Disney College Program, and one of the 400 students that got accepted, and will be working in merchandise this summer! Her Campus: How did you find out about the Disney College Program?
Alison Bischoff: Ballroom Dance Company
Alison Bischoff is an architecture major, an Alpha Phi, and the president of the Ballroom Dance Company. Alison is incredibly talented and a strong leader on campus. In only her third year at the University of Utah, Alison has held over five leadership positions within three different organizations. Alison joined Alpha Phi because she wanted the University of Utah to feel more like a home. She moved from Massachusetts to Utah because of the Ballroom Dance program, and was living on her own.
I Am A Sorority Woman: Jennifer Leslie
I am a Sorority Woman was a social media campaign started by the Delta Gamma Fraternity. It strives to break down stereotypes and show the world that sorority women are involved, educated, and deserve to be seen as more than just a “sorority girl”.
Juice Cleanses Are Bad For You
If you, or someone you know, has ever tried a Juice Cleanse, chances are there were very few positive aspects. You probably decided you needed a cleanse to get rid of all the toxins in your body and maybe start 2017 with a fresh, healthy start. Something that you don’t hear very often is that Juice Cleanses actually do more harm than good and here is why. A glass of Orange Juice contains about 22 grams of sugar, about 10 grams less than a standard soda.
Meet Paige DaBell: Lassonde Extraordinaire
Paige DaBell is a junior at the University of Utah studying Mechanical Engineering. Paige has spent her last three years at the U working closely with programs such as The Lassonde Institute and Swoop Camp. Paige is currently serving the Chair of the Lassonde 400 Residential Program, meaning she oversees everything from residential events to workshops.
Best Advice for Cold and Flu Season
The beginning of October is every collegiette's favorite time of the year. It *finally* feels like fall; Pumpkin Spice lattes are back, the semester is halfway over, and chances are... you have a cold. That’s right, October means that cold & flu season is coming. Here are some tips and tricks to help you beat your cold! You probably hear this one a lot, regardless. Viruses enter the body though your eyes, noes, and mouth. The easiest way to stop them? Don’t touch your face.
Hidden Health Benefits of Coffee
Coffee is a big part of everyone's life. It is one dark liquid that we couldn't live without. As it turns out, coffee is actually good for you. Not only does the final product contain essential nutrients but it has been scientifically proven to make you happier and less stressed. Here are some other benefits that coffee has to offer! 2.
6 Perks of Living On Campus as an Upperclassman
If you’re like me, you probably didn't have the best experience living on campus your Freshman year. If you are like me, you probably didn't like living at home either. So I did what few sophomores do. I moved back into the dorms, and here are a few reasons you should too. 1. You Don’t Have To Find Parking A Utah Student's worst nightmare. There is nothing worse than showing up late to class because the Stadium lot was full. The worst part? You’re still going to get a ticket.
10 Best Things About Living in Lassonde Studios
Lassonde is a college students dream. Being able to be apart of such an amazing community of entrepreneurs has already been one of the best experiences I’ve had at the U, here is why! Lassonde couldn't be in a better location. It is a 4 minute walk to the Union (yes, I timed it), and almost just as close to the Library. 2. Being able to live with people who have similar interests Lassonde has 4 resident floors, each floor has a different theme. 3.
Meet Spencer Kofoed!
Spencer is a sophomore at the U who is already making a name for himself on campus. His work with Labs for Liberty and his company The Endless Shred set him apart from his classmates! Learn all about Spencer here! Where Where Do You See Yourself in 10 Years: Continuing my life of adventuring and getting paid to have fun.
10 *Easy* Online Classes Offered at the U
Sometimes trying to find a class that fits in your schedule is nearly impossible. And trying to find a class that sounds appealing? Even more impossible. Here is a breakdown of some of the “easiest” online classes! Sign up before it is too late! Awesome online class to fill you upper division writing class! The professor is great and super accommodating, extra credit is offered! Math 1010 is easily one of the most challenging classes at the U (especially if you are bad at math in general).
Best Places for Lunch on Campus
Trying to find a new lunch spot on campus isn't one of the easiest things, especially when you are trying to get to a class. So we’ve done all that exploring for you! Here is a list of the six best places to eat on campus: Great sandwiches and coffee! The Caputo is the signature sandwich and a U of U favorite. Be sure to come hungry because the sandwiches are huge! The staff is friendly and the service is fast, making this the perfect place for a quick snack in between classes.
8 Local Coffee Shops Open Late!
Check out all these local coffee shops and discover your favorite! Breakfast and Lunch are served until 9:30pm at Cafe 1st, easily making it at the top of the list. Who doesn't love waffles for dinner? The Greenhouse Effect is open until 1am! It is definitely a drive from campus, but trust me the Crepes are to die for. The Coffee Garden is already a local favorite and a great study spot! When the Library is too full during finals week this is the place to go.
4 Stages of Getting Addicted to a Cooking Show
Everyone has a show that they can never picture themselves watching. For some of us it’s the cartoons that air at 9pm on Fox and for some it's cooking shows. Here are the stages you go through before realizing what you’ve been missing out on. This addiction can start with something as simple as a Netflix show suggestion. You first start watching and are completely confused by the entire concept. The next thing you know you’re six seasons in and starting to cook with the contestants.
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