David Teicher on Muck Rack

David Teicher

As seen in: Brand Innovators, LinkedIn, Medium, Ad Age
Father / Husband • Building a Micro-Community Network for CMOs and Brand Marketing Leaders as Founder of @TheQru • Formerly of Brand Innovators, Ad Age & McCann

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David Teicher’s Journalist Portfolio

PublikDemand Knows When Your Competitors' Customers Are Unhappy | Digital - Advertising Age

PublikDemand Knows When Your Competitors' Customers Are Unhappy | Digital - Advertising Age

We've all had experiences -- at airport or restaurants, with our cable provider or mobile carrier -- where, a…

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Stipple Delivers the Missing Link in Image-Based Commerce | Digital - Advertising Age

Stipple Delivers the Missing Link in Image-Based Commerce | Digital - Advertising Age

Every time someone pins, clips, grabs or posts your images, disseminating them around the internet, it should…

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How Facebook Can Take Photos Beyond Its New 'Camera' and Instagram | DigitalNext: A Blog on Emerg...

How Facebook Can Take Photos Beyond Its New 'Camera' and Instagram | DigitalNext: A Blog on Emerg...

So, we learn today that in spite of dropping more than $1 billion on Instagram, that Facebook was busy at wor…

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Zaarly, L.A. Times, Everyday Health Join for Commerce Push | Digital - Advertising Age

Zaarly, L.A. Times, Everyday Health Join for Commerce Push | Digital - Advertising Age

Most people who have heard of Zaarly know it as a service that allows users to posts tasks for others to fulf…

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Tumblr Tests New Tools for Users and Brands | Digital - Advertising Age

Tumblr Tests New Tools for Users and Brands | Digital - Advertising Age

This may be Instagram's week, but it has been Tumblr's year. On Wednesday, the social platform announced a pa…

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Articles

Apple's new ad invites backlash  - Brand Innovators

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By David Teicher
| Brand Innovators Verified
On May 7th, at 11:17am ET, Apple CEO, Tim Cook posted a promotional video to Twitter (will never call it X), highlighting the extreme thinness new iPad Pro. The video, titled “Crush” on YouTube, shows items we typically associate with creativity and spirit – mostly musical instruments, artistic tools and works: A Piano, a Guitar, a sculpture, colorful paints, etc., quite literally being crushed and squished into…and iPad.
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Less is More: The Group Chat Era

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By David Teicher
| LinkedIn
Agree & Join LinkedIn By clicking Continue, you agree to LinkedIn’s User Agreement, Privacy Policy, and Cookie Policy. Sign in to view more content Create your free account or sign in to continue your search or New to LinkedIn? Join now or New to LinkedIn?
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My Super Bowl Ad Takeaways: Winners: 11 Winners, 1 Loser

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By David Teicher
| LinkedIn
No one asked, but here are my faves and takeaways from this year's Super Bowl Ads: State Farm & Dunkin Dunkin and State Farm were both funny, well-written, perfectly-executed, extremely on-brand, and most importantly, used their celebrity investment perfectly. Poor use of Celebrity and/or Celebrity as a crutch is my biggest issue with most SB ads.
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