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Thaiyan Sun Zulato on Muck Rack

Thaiyan Sun Zulato

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Articles

What is Next for Consumer-Based Brand Equity in Digital Brands? Research Itineraries and New Challenges

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By Gisela Demo, Rafael Porto, Rafael Barreiros, Thaiyan Sun Zulato
| MDPI
All articles published by MDPI are made immediately available worldwide under an open access license. No special permission is required to reuse all or part of the article published by MDPI, including figures and tables. For articles published under an open access Creative Common CC BY license, any part of the article may be reused without permission provided that the original article is clearly cited. For more information, please refer to https://www.mdpi.com/openaccess.
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