At CES 2014, the Oculus VR "Crystal Cove" prototype was one of the hottest products at the show. since then, virtual reality has made gains in gaming but also vertical markets where it's being used in gas and oil exploration, medical and surgical training, education, and more. At CES 2018, I saw multiple VR headsets that are cheaper and easier to set up and use than those at the show just a few years ago.
By now almost everyone is aware of the false incoming missile attack alert that was sent to people’s cell phones in Hawaii recently. The Filipino side of my family is in Hawaii, and I have worked with two of their governors and many of their business leaders on tech-related projects for 20 years. So the news of this “attack” was very personal for me. The good news is that within 20 minutes, people were sent an update that the alarm was false and that they were safe.
Last week I was in Las Vegas to attend my 43rd CES. With 2.5 million square feet of exhibit space and more than 180,000 people attending, the show is one of the largest trade shows in the world. And for most of us in tech, there are plenty of reasons to attend—from meeting with clients and potential clients and checking out key products in person.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".