AI has both the tech and creative industries obsessing over “taste”. On one side, technologists are desperate to prove LLMs can master it, turning another human quirk into a scalable service. On the other, creatives cling to taste as a holy grail that will save them – not just from bots, but from anyone who doesn’t know what’s “good”. That tension cuts to the heart of what it means to be a creative. Here’s my take. Pre-AI, we had already reached peak ‘taste-slop’.