Tom Ritchie
(He/Him)
As seen in:
Goal,
MUNDIAL,
The Rondo by GOAL,
Yahoo Sports Australia,
The Yorkshire Post,
Yorkshire Evening Post,
The London Economic,
Raconteur,
Sifted,
Citrus County Chronicle
and
Covers:
Football, American football, HR, fintech, payments, advertising tech, marketing, startups.
Interview
How is social media changing news?
I worry we pay too much notice to the opinions of the angriest in our society. Reporting should be thorough and balanced. Not reactionary.
Who's your favorite fictional journalist?
J Jonah Jameson. Hardly a moral compass, but a legend in his own right.
What does it mean to be a journalist?
It means a lot of hard work. I've managed to carve a niche where I can switch between sport and business writing. I like that flexibility.
What's the funniest news-related #hashtag you've seen?
Oof. Does #susanalbumparty count as news-related?
How do you prefer to be pitched on stories?
Email. Always, always email.
What tools and software do you use to do your job?
Adobe Creative Suite, Google Suite, Otter.AI, Substack.
What's your favorite social network?
I'm only on Instagram and LinkedIn these days. Instagram is probably the most useful for reaching out to people for my football writing.
Who do you wish followed you?
Anyone that is interested in my work!
Why did you become a journalist?
To pursue a career in sport, and to talk to interesting people.
Did you work for your high school newspaper? If so, what did you do there?
I worked for my university paper and radio station. Shout out Concrete and Livewire 1350 at UEA. I wrote and talked about sport, mainly.
What advice can you offer to aspiring journalists?
Keep pushing. If you think someone is worth speaking to, exhaust all potential routes to access that person. But also, take care of yourself.
What's the best pitch you ever got?
Hard to pick one. Well-researched and thorough pitches backed up by data is my gold standard.
What's your favorite drink?
Alcoholic? Beer, probably an IPA if we're getting specific. Non-alcoholic? A flat white.
Would you like to take the Muck Rack Interview?
Create a Muck Rack profile.