Under Armour has joined Adidas and Nike in releasing a shoe based on energy return technology, reports Mahsa Fratantoni. When you hit the pavement, it might hit you back – especially if you’re wearing the wrong shoe. But a new trend in shoe technology, called ‘energy return’, is dominating footwear science and it claims to propel you forward, not down. Compared to traditional shoes, running shoes with energy return use a more flexible material or foam in the midsole.
Want the most effective exercise for a great booty? Science has discovered it. Wendi Mauro reports. Any woman who’s working on getting a more shapely behind will know the list of exercises that are meant to deliver one: the deadlift, various squat variations, barbell hip thrusts, lunges, step ups, and so on. And that’s not to mention booty bands!
If you follow Instagram, you’ve probably realised that exercise is an important part of achieving your ultimate body. But if that’s not so important to you, trainer Ashleigh Feltham lists six other benefits of exercise that should motivate you to hit the gym. Want a better sex life? Exercise helps all parts of your body work better and this includes your sexual organs, as well as giving you the fitness and stamina to perform well in bed. Exercise releases feel-good hormones known as endorphins.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".