“Back Online Again!” Those three words greeted visitors to the Instagram account @the_aids_memorial on Wednesday afternoon. The message arrived after much confusion, hurt and anger: During the past three weeks, hundreds of tributes on the beloved social media account had been mysteriously deleted.
Todrick Hall high-kicked it in Kinky Boots, belted it out on American Idol and spilled the tea on RuPaul’s Drag Race. He’s the star of his own wildly popular YouTube channel—as in nearly 2.7 million subscribers—and he can currently be seen dancing in Taylor Swift’s latest chart-topper, “Look What You Made Me Do.” Like Beyoncé, he even dropped an entire video album, Straight Outta Oz (it tells the autobiographical story of a gay Black boy leaving rural Texas for the klieg lights of Los Angeles).
A big buzzword of the moment is intersectionality. As an editor at POZ, I hear it everywhere, from on-the-street activists to behind-the-scenes academics. In very loose terms, it’s a theory, originated by Kimberlé Crenshaw, that explores how social identities overlap and create multiple interconnected systems of discrimination. For example, think about the different types of challenges facing an HIV-positive Black lesbian living in poverty in the rural South.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".