In the past, analysts trying to determine Rolex’s annual production relied on figures reported by the Contrôle Officiel Suisse des Chronomètres, known as COSC, a nonprofit organization that certifies Swiss timepieces for precision. That strategy worked because nearly all of Rolex’s production is chronometer-certified. Earlier this year, however, COSC stopped including brand names in its annual reports, reportedly under pressure from stakeholders.
To label the New York City–based artist Daniel Brush a jeweler because he creates portable objects using precious materials is to gloss over the intellectual and emotional resonance of his work. Over the course of 50 years, the painter, sculptor, and craftsman has handmade scores of pieces that call into question the very essence of jewelry. “I’ve always loved jewels that had absolutely no service and function,” Brush once said. “They would stay in your hand, and one would look at them.
A sure sign that watchmakers are changing their ideas about online sales is the debut of Skolorr.com, an online marketplace for independent artisans and brands. “We’re acting like a matchmaker,” said Sky Sit, founder of the London-based site, which went live in July. “A lot of independent watchmakers don’t have enough margin to pay for advertising or resources to get out to customers.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".