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Vladimer B. Kobayashi on Muck Rack

Vladimer B. Kobayashi

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Text Mining in Organizational Research

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By Stefan T. Mol, Vladimer B. Kobayashi, Hannah A. Berkers, Gábor Kismihók
| Memory Studies
Organizations are increasingly turning to big data and analytics to help them stay competitive in a highly data-driven world (LaValle, Lesser, Shockley, Hopkins, & Kruschwitz, 2013). Although difficult to assess let alone verify (Grimes, 2008), around 80% of data in organizations are commonly estimated to consist of unstructured text. The abundance of text data opens new avenues for research but also presents research challenges.
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