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Wale Ayinla on Muck Rack

Wale Ayinla

  • Tech Writer and Journalist, Freelance
  • Graduate Teaching Assistant, University of Mississippi
Lagos, Oxford
As seen in: LinkedIn, HackerNoon, Guernica Mag, Strange Horizons Magazine, Cultural Weekly
Covers:  Marketing, Fintech, Startups, Cybersecurity, Blockchain and Cryptocurrency
MFA @OleMiss // Member of @UnseriousCo

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Wale Ayinla’s Biography

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Hello, I am Wale Ayinla, a tech writer who has deep roots in the transformation and digitization of the world. I have 5+ years of experience learning, teaching, and writing about web tools and applications.

I'm passionate about community. I started writing because I wanted people to learn from me, and I tried simplifying things for people to understand. And as a constant learner, I love exploring new modern web technologies.

Areas of specialization: Blockchain, Cryptocurrency, Fintech, Startuos…

Wale Ayinla’s Journalist Portfolio

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Is Best Outdoor Advertising Company Worth Your Investment? | Nickelytics

Is Best Outdoor Advertising Company Worth Your Investment? | Nickelytics

With the world's digital connectivity, it's easy to overlook the potential of billboards, bus shelters, and o…

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The Insider's Guide to Identifying Optimal OOH Ad Spaces | Nickelytics

The Insider's Guide to Identifying Optimal OOH Ad Spaces | Nickelytics

Out-of-home (OOH) advertising has made a comeback in recent years as it can reach people where they live, wor…

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Debunking 7 Out-of-Home Advertising Myths: Separating Fact from Fiction | Nickelytics

Debunking 7 Out-of-Home Advertising Myths: Separating Fact from Fiction | Nickelytics

The digitization of OOH advertising is changing people's perceptions of the traditional marketing medium. Out…

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An Expert's Guide to Contextual Advertising Success | Nickelytics

An Expert's Guide to Contextual Advertising Success | Nickelytics

Contextual advertising is a marketing strategy that helps brands and businesses deliver ads to users based on…

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5 Game-changing OOH Advertising Trends for 2023 | Nickelytics

5 Game-changing OOH Advertising Trends for 2023 | Nickelytics

There's no doubt that 2022 saw exceptional growth in OOH advertising and use cases for businesses and various…

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Use Explainer Videos to Promote Brand Permanence | HackerNoon

Use Explainer Videos to Promote Brand Permanence | HackerNoon

Short marketing videos are short marketing videos used to engage viewers with the services or products of a b…

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Articles

Conversion Strategies: Why activation emails can be less effective

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By Wale Ayinla
| LinkedIn
Hello there. It has been months since you last read an issue of The Market Square. I have been caught up with a lot, but now I’m back! This newsletter shares insights from my marketing experience and current market(ing) trends that may be useful for your next marketing campaign. In today’s edition, I write about my recent ordeal with activation email and how it influenced my decision to use SITE123, a SaaS product for website building.
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5 Ways to Use Data-Driven Decision-Making in Your Growth Marketing Strategy in 2023

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By Wale Ayinla
| HackerNoon
A good marketing campaign aims to increase the growth of a product or brand, and with strategies that experiment with the wants and needs of customers, growth marketers can record market success. Growth marketers do not create their strategies just to generate sales. However, their strategies include attracting consumers, engaging them in a business environment, and optimizing organizational growth.
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Use Explainer Videos to Promote Brand Permanence

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By Wale Ayinla
| HackerNoon
Explainer videos are short marketing videos used to engage viewers with the services or products of a brand. They are entertaining and used to solidify their viewers' interest in purchasing such products or services. Making a long-lasting impression on your potential clients can be tasking and unproductive if not done systematically and intentionally. These videos are strategic and timely. They may be short, but they are accurate and precise.
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Interview

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What was your first job as a journalist?

Ghostwriting an article

Have you ever used a typewriter?

Yes.

How is social media changing news?

It is helping more people to be aware of their environment.