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Yingxiao Gu

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Bibliometric Analysis of Chinese Research on City Brand and Brand Building Strategies for Beijing

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By Zongshui Wang, Yingxiao Gu
| SHS Web of Conferences
SHS Web of Conferences 170, 03008 (2023) Bibliometric Analysis of Chinese Research on City Brand and Brand Building Strategies for Beijing 1,2a and 1,2b 1 Beijing Information Science and Technology University, Beijing, 100192, China 2 Beijing Key Laboratory of Green Development and Decision Making Based on Big Data, Beijing, 100192, China a 18810390957@163.com b wangzongshui8@163.com Abstract With the gradual improvement of urbanization in China, it is important to research city branding to...
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