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Articles by Yumi Prentice
The Cost of Glorifying Resilience
Not OK. Broken. Traumatized. Worried for their parents, their children, themselves. Angry. Overwhelmed with grief. Hopeless. Vacillating between wanting to be defiant, and just wanting to be safe. These sentiments and more are what I’m hearing from my fellow Asian friends and colleagues. And at times, from myself. As a Japanese-Filipina immigrant to this country, the recent and escalating violence against Asians hits home, hard.
How The Rules Of Leadership Have Changed
Have you seen changes? iStock-filadendron By Yumi Prentice Here we are, with most of this year under the crushing blow of the pandemic. While it’s fair to say that no one had anticipated how long this would last, we also had little warning of the impact it would have in every facet of our lives—notwithstanding the unfathomable suffering it has caused and the painful losses of our loved ones.
How These Powerful Women Taught Me 5 Key Lessons in Leadership for the Times
As I reflect back on Women's History Month that's coming to a close, amidst this unprecedented crisis that has called upon so many to rise up as leaders and serve their local communities, I wanted to take a moment to honor some of the powerful women in my life who have taught me lessons in resilience, empathy and authentic leadership. Qualities I see amplified in many of those leading us through this global crisis today.
To Predict the Future, Look to the Consumer
Any time a new technology is greeted in the marketplace, it is immediately met with predictions of how it will disrupt all that has come before it. Marketers are tasked with determining how this new technology will change the ways consumers read, think and buy. And before you know it, preparations are made for a future that is likely not going to happen, or at least not happen in the way it is currently forecast.
Getting to Inclusion in Advertising: Finding and Using Your Voice
A good friend of mine passed away recently, after an extraordinary years-long battle with glioblastoma. A Harvard-educated published author and early tech influencer, she was also one of the funniest and brightest people I've met in my life. In the end, the disease started to slowly rob her of her language, to the point where she suggested that I needn't visit her, because if she couldn't speak, it wouldn't really be worth it.
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