It is a radical act, which every film generation thinks they are the first to discover: to create characters who are not good people. When you drill into it, this always means creating men who are not good men, since the grey areas around women on screen – do they have any lines that aren’t variations on “help”? Do they have motivation independent of the hero’s?
As a foal is born knowing how to walk, so the human is born, more or less, knowing how to behave at awards ceremonies, specifically, how to make the “I’m so glad they won and I didn’t, it was totally deserved” facial expression. Collective etiquette has stripped the enjoyment out of the Emmys, Oscars, Grammys, Baftas, the whole debacle shorn of human passion, leaving only shiny material and overlong thank yous.
In the run up to the Emmys, consensus seemed to be that Westworld would sweep the board, which I took as read with a sour kvetchiness, like indigestion of the soul. The Handmaid’s Tale and Westworld are not dissimilar in the broadest ways: dystopian tales of a credible near-future, wrecked by carelessness and male delusions. Westworld even has a little feminist tang, in the shape of some spunky female robots (we can debate robot gendering some other time).
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".