Ann Kerwin on Muck Rack

Ann Kerwin

Verified
New York
Editor, Advertising Age Insights — Advertising Age
As seen in: Advertising Age

Editor, Advertising Age Research, Ad Age on Campus

Social-Media Advertising: Paid-Advertising Models Work | News - Advertising Age

adage.com — Social-media content has grabbed the spotlight in the last few years, as marketers figure out how to engage consumers through tweets, posts and viral videos, but what of paid advertising? With Twitter's recent IPO, paid social-media advertising is back in focus.

Social-Media Advertising: Paid-Advertising Models Work | News - Advertising Age

brandedcontent.adage.com — Social-media content has grabbed the spotlight in the last few years, as marketers figure out how to engage consumers through tweets, posts and viral videos, but what of paid advertising? With Twitter's recent IPO, paid social-media advertising is back in focus.

10 Trends That Are Shaping Global Media Consumption

adage.com — NEW YORK (AdAge.com) -- While we've been obsessed with the carnage in American media markets for the last couple of years, the global media landscape has mirrored the broader economic one -- which is to say, developed nations are fragmenting while developing ones are booming. This is as true for TV and newspapers (newspapers!)
Aug 29, 2016

RT @adage: Header bidding wrappers are the next ad tech craze, but they're for large publishers only  http://bit.ly/2bXgxji  https://t.co/AYpqr8Fnb7

Aug 29, 2016

RT @adage: ICYMI: @Google's attack on mobile interstitials provokes familiar mix of applause and fear  http://bit.ly/2bHc6gM  https://t.co/MFnpQSK7jH


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