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Articles by Alan Chapell
The Open Web Has an Apple Problem
Welcome to Marketecture! From time to time, we invite guest authors to weigh in with their unique insights on the media, marketing, and ad tech spaces. Today’s guest author, Alan Chapell, president of Chapell & Associates, regulatory analyst for The Monopoly Report, and author of The Chapell Regulatory Insider, examines how Apple’s privacy crackdown gives it greater power over the open web—and whose interests that power serves.
Google Has a Privacy Argument for Every Occasion
Welcome to Marketecture! From time to time, we invite guest authors to weigh in with their unique insights on the media, marketing, and ad tech spaces. Today’s guest author, Alan Chapell, president of Chapell & Associates, regulatory analyst for The Monopoly Report, and author of The Chapell Regulatory Insider, examines Google’s unique brand of regulatory jiu-jitsu.
Inside the Debate Over the W3C Attribution API
From time to time, Marketecture invites guest authors to weigh in with their unique insights on the media, marketing, and ad tech spaces. Today’s guest author, Alan Chapell, president of Chapell & Associates, regulatory analyst for The Monopoly Report, and author of The Chapell Regulatory Insider, presents his recent interview with Martin Thomson of Mozilla.
Infrastructure Is the New Power Struggle in Ad Tech
From time to time, Marketecture invites guest authors to weigh in with their unique insights on the media, marketing, and ad tech spaces. Today’s guest author, Alan Chapell, president of Chapell & Associates, regulatory analyst for The Monopoly Report, and author of The Chapell Regulatory Insider, examines how important it is for independent ad tech to be in the room as internet building decisions are being made.
Agentic's Big Gaping Hole
From time to time, Marketecture invites guest authors to weigh in with their unique insights on the media, marketing, and ad tech spaces. Today’s guest author, Alan Chapell, president of Chapell & Associates, regulatory analyst for The Monopoly Report, and author of The Chapell Regulatory Insider, examines the agentic compliance gap (and why the industry should care).
Big Tech's Regulatory ROI
From time to time, Marketecture invites guest authors to weigh in with their unique insights on the media, marketing, and ad tech spaces. Today’s guest author, Alan Chapell, president of Chapell & Associates, regulatory analyst for The Monopoly Report, and author of The Chapell Regulatory Insider, examines why Big Tech seems unlikely to change its ways, despite growing fines. A BRIEF NOTE FROM OUR SPONSOR, ZETA GLOBAL Our Story Begins Nearly 15 Years Ago It was the summer of 2012.
The Privacy Reckoning No One Wants to Talk About
Happy New Year and welcome back to Marketecture! We’re looking forward to another eventful year in adtech, and we’ll be here to keep you up-to-date every step of the way. Today’s guest author, Alan Chapell, President of Chapell & Associates, contributor to Marketecture’s The Monopoly Report, and regulatory analyst at the Chapell Report, shares a cautionary tale about privacy and data governance (or lack thereof) and its impact on investment and exits in ads space.
Google's Industry Dialogue Over The Privacy Sandbox
Google seems to be doubling down on its efforts to promote the Privacy Sandbox as an alternative to the HTTP cookie. In a blog post , Google summarizes the results of its recent listening tour. I read this as an indication that Google has started to move beyond the “discuss, collaborate and collectively innovate” portion of the Privacy Sandbox proceedings, and is now focusing efforts on advocacy around the viability of the Sandbox.
Apple poised to reshape online advertising as investment and influence grows
Editor’s Note: This story is part of a 10-part series that examines life after the third-party cookie. Visit this interactive graphic outlining the full series here. Google’s ever-growing influence over media dollars is unquestionably a headline-grabbing issue. The same can’t be said for Apple — even though it influences how billions of dollars are spent with changes to its own ad business as well as rapid-fire decisions on tech updates that continue to reshape the ad industry.
What to expect in state and federal privacy regulation in 2021
The promise of comprehensive federal privacy law has been dangled like a carrot before consumer watchdogs and privacy advocates for at least a decade. But without a nationwide privacy law protecting personal data privacy and security, the U.S. lags behind the European Union and several other countries across the globe — not to mention a growing number of states. Looking ahead, experts disagree on the likelihood that a federal privacy law will pass this year or even this Congress.
Keep the Village small: Stop VCS construction
BY ALAN CHAPELL | Robert Moses once remarked, “Cities are created by and for traffic. A city without traffic is a ghost town.” Mr. Moses’ spirit is probably looking out on the corner of Greenwich and W. 10th Sts. and smiling right about now. In case you don’t know, there’s a plan under development that will almost double the size of the Village Community School. It’s a plan that will negatively impact the character of the Village.
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