Aleks Zecevic

When the news broke about the Trump administration threats to impose a 200% tariff on European wines, Jenny Lefcourt, president and co-founder of Jenny and François Selections, was hiking in the Grand Canyon. From the trail, she called her office and froze all shipments. “Two hundred percent would have put me out of business,” Lefcourt says. After months of back-and-forths, the levy eventually settled at 15%. Still, the damage was done for all stakeholders in the wine and spirits world.

When the news broke about the Trump administration threats to impose a 200% tariff on European wines, Jenny Lefcourt, president and co-founder of Jenny & François Selections, was hiking in the Grand Canyon. From the trail, she called her office and froze all shipments. “Two hundred percent would have put me out of business,” Lefcourt says. After months of back-and-forths, the levy eventually settled at 15%. Still, the damage was done for all stakeholders in the wine and spirits world.

When the news broke about the Trump administration threats to impose a 200% tariff on European wines, Jenny Lefcourt, president and co-founder of Jenny & François Selections, was hiking in the Grand Canyon. From the trail, she called her office and froze all shipments. “Two hundred percent would have put me out of business,” Lefcourt says. After months of back-and-forths, the levy eventually settled at 15%. Still, the damage was done for all stakeholders in the wine and spirits world.