TWO THOUSAND FOURTEEN could be called many things, but in fashion circles, “the Year of the Flat” is emerging as the winner. It has been a moment to revive classic Nikes and Adidas, and sport fashion-ized riffs on everything from sneakers, Birkenstocks and athletic pool slides to Tevas and aqua socks. In the midst of this teeming, noisy crowd of flats, one refined shoe has quietly become the freshest-looking style in the mix: the...
SHOPPING IS A LOT like love. Finding "The One"—the perfect cocktail dress, the easily elegant coat—is rare. And when you do spot it, failing to make a commitment right then and there could lead to long-term regret. Ghosts of these missed opportunities—whether they were the result of indecision or a lack of liquidity—haunt me every time I walk into a clothing store: If only this coat was as thin and as red as the one in Raf Simons's fall 2012 collection for Jil Sander.
THIS SEPTEMBER, during New York fashion week, boutique owner Laure Heriard Dubreuil was at the opening of an exhibition of fashion photographer Peter Lindbergh's work. As she toured the show, she noticed that she and her companions—blogger Garance Doré and jewelry designer Aurélie Bidermann—all had something in common with his images.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".