Skip To Main Content
Alice Sol on Muck Rack

Alice Sol

Get in touch with Alice

Contact Alice, search articles and posts on X, monitor coverage, and track replies from one place.

Learn more about Muck Rack

Actions

Share this page

Articles

B2B Reads: 12 Killer B2B Marketing Strategies, 20 Common Types of Channel Partners and Where to Find Them, INBOUND Recap and more!

|
By Sheena McKinney, Alice Sol, Trevor Burnett
| Heinz Marketing Inc
Summary Some of our favorite B2B sales & marketing posts from around the web this week. In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please let us know.
Open in Who Shared Issue with article?

Marketing vs. branding: what’s the difference?

|
By Simon Collins Verified, Katelyn Piontek, Callum Sharp, Alice Sol
| articulatemarketing.com
Round one… Marketing vs. branding. Ding ding! Actually, this is no fight. Successful marketing and branding operate in harmonious alignment, each boosting the impact of the other, and each with their own part to play. Presenting a consistent brand through marketing is associated with roughly 20 percent revenue growth, according to Marq (formerly Lucidpress). You need a great brand and effective marketing to see those results, however.
Open in Who Shared Issue with article?

HubSpot Launches New Podcast Show with Alexis Gay & Brianne Kimmel to Help Business Leaders Scale Their Companies

|
By Alice Sol
| hubspot.com
HubSpot, the leading customer relationship management (CRM) platform for scaling companies, today announced that it is partnering with Comedian Alexis Gay and Venture Capitalist Brianne Kimmel to launch a new co-hosted business podcast called, The Shake Up. The Shake Up will be part of the HubSpot Podcast Network, a new audio destination for business professionals seeking the best education and inspiration for how to grow their business.
Open in Who Shared View Duplicates (2) Issue with article?
See all 6 articles