In my group coaching program, part of what I help students do is come up with a core offering. Once they have their one core offering, then they are encouraged to create offerings at different price points. There are several reasons why you want to consider creating products and services at different price points, but first, I want to clarify what these different price points are.
How to Combine a Paper Planner With an Online CalendarAlthough I run an online business, I’m still a little old school. This means I like to have a paper planner in addition to my online calendar. The reasoning is simple – I move really fast and sometimes I just need a place to jot notes down very quickly. Of course, your need for a paper planner depends on you. I have a friend who refuses to use one and does all of his scheduling online. I just so happen to like putting pen to paper.
3 Productivity Hacks You Need When You Work From HomeAlthough I’m a member of a co-working space I love, I still work from home quite a bit. In the past, there were a lot of people living under one roof which caused me to have to find ways to stay focused. Now, I only have a roommate and a designated workspace, but I still get very distracted sometimes. The challenge that is presented when you work from home is this: You are working in the same place you eat, sleep and relax.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".