We know BTS is smooth like butter — now let’s see if they can make instant noodles. The mega-popular K-pop band collaborated with Korean food companies Paldo and Hy to launch Arih, a consumer packaged goods brand that blends Korean and Western flavors, in April. Sold exclusively at Walmart, the brand’s title is inspired by the Korean name, “Ari,” which means “fine” and “beautiful,” and the letter “H,” which is intended to represent happiness, harmony, and health.