Angel Niñofranco on Muck Rack

Angel Niñofranco

Verified
Philippines
As seen in: MarTech, Third Door Media, Search Engine Land, Search Engine Journal
Senior Content Editor | @thirddoormedia, publisher of @sengineland & @martechismktg
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Articles

How to use Google query expansion to improve content visibility

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By Angel Niñofranco Verified, Danny Goodwin Verified
| Search Engine Land Verified
LLMs have changed the way people search and the way Google answers. While the SERP hasn’t been 10 blue links in a very long time, it has traditionally been centered on a single intent: the thing a person is looking for. Now, AI Overviews create a full article directly in the SERP. They don’t just answer the searcher’s query. Results include related terms, contextual refinements, and supporting information that help searchers make decisions.
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How to scale the use of large language models in marketing

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By Angel Niñofranco Verified
| MarTech Verified
Generative AI and large language models are set to change the marketing industry as we know it. To stay competitive, you’ll need to understand the technology and how it will impact our marketing efforts, said Christopher Penn, chief data scientist at TrustInsights.ai, speaking at The MarTech Conference. Learn ways to scale the use of large language models (LLMs), the value of prompt engineering and how marketers can prepare for what’s ahead.
Open in Who Shared View Duplicates (2) Issue with article?

How to scale the use of large language models in marketing

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By Angel Niñofranco Verified
| Search Engine Land Verified
Generative AI and large language models are set to change the marketing industry as we know it. To stay competitive, you’ll need to understand the technology and how it will impact our marketing efforts, said Christopher Penn, Chief Data Scientist at TrustInsights.ai, who spoke at The MarTech Conference. Learn ways to scale the use of large language models, the value of prompt engineering and how marketers can prepare for what’s ahead.
Open in Who Shared Issue with article?
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