It's early evening in a quiet central Tokyo neighbourhood, and mom of three Asako Saito is chatting with her kids about their day. Looking at them in the living room of their fifth floor apartment, it's hard to see any sign of the growing worry lurking in the backs of their minds. "We're scared, obviously, and sort of shell-shocked at how things are actually turning out," says Saito.
Three years ago a major earthquake rattled the Bay Area. Napa Valley was hit the hardest: 200 people were injured, one person died and the total financial damage in the area was almost a billion dollars. It was also the first time an experimental early warning system called Shake Alert notified researchers of a major quake before it actually happened. If researchers secure enough funding, we may have more time to duck, cover and hold on before the next big one.
Two California counties and one city did something unprecedented last week. San Mateo County, Marin County, and Imperial Beach down in San Diego are suing 37 different oil and gas companies for the projected effects and costs of sea level rise along the coast. Recent studies show that chronic flooding could arrive in the Bay Area as early as 2060 and some Bay Area counties say they are already dealing with the effects.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".