Google has opened up its charity wallet once again. This time, the search giant has donated $2,000,000 to the Wikimedia Foundation, the organization that runs and maintains Wikipedia. The donation, in true social media fashion, was announced via tweets from Wikipedia Founder Jimmy Wales and Wikimedia Foundation advisory board member Mitch Kapor. Neither Google nor the Wikimedia Foundation have made an official announcement yet â€” it's supposed to come tomorrow.
Google has a giant target on its back. Microsoft has been on a spending and deal-making spree to grow Bing, recently signing a huge search deal with Yahoo. And with Bing starting to steal some market share from Google, it's proving to be a formidable opponent. Oh, and now you can't count out Facebook either, which just launched a new realtime search engine. Google's not taking any of this lying down. Secretly, they've been working on a new project: the next generation of Google Search.
Twitter has updated the algorithm behind its popular Trending Topics feature, changing the focus from the most discussed items to what is "most breaking" and "immediately popular." Twitter confirmed to Mashable that on Wednesday it made updates to improve the relevancy of trending topics. In the past, trending topics were dominated by consistently popular items (e.g. Justin Bieber) with little regard as to what was "hot" at any given moment.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".