Bill Byrne
Bill Byrne’s Biography
Short Version:
Veteran PR pro with a diverse range of experience including work with startups, leading snowboard brands, consumer tech, financial entities, craft beer and general consumer goods.
Former NYC agency guy by way of Cohn Wolfe and Citizen PR. Follow https://twitter.com/remedypr for Tweets related to what we have going on here.
Long Version:
Communications consultant with more than 15 years of experience. Client work includes media outreach campaigns for both billion-dollar household brands and start-ups, as well as innovative social media executions that connect brands to consumers offline.
Known for generating significant editorial and social media exposure, regardless of budget or brand cachet. Regularly preaches that it takes so much more than a press release and relationships to get the job done.
Far from an armchair quarterback, Bill is regularly on the phone with the media, giving him first hand experience in what it takes to succeed in the modern media relations climate.
Areas Bill has delivered results include:
* youth marketing / psychographic marketing
* real estate / banking (luxe homes, mortgage industry)
* action sports / outdoor recreation (surfing, snowboarding, skateboarding)
* environmental / eco / green programs
* finance, housing and mortgage lending
* food & beverage brands (craft beer, nutritional supplements)
* footwear
* home furnishings
* luxury automotive
* B2B
* eyewear / sunglasses of all kinds
* mobile & consumer tech
* health care (devices, surgery & trends)
Brands Bill has worked with:
* Burton Snowboards
* SPY eyewear
* Intel
* Old Spice
* House of Marley
* Monster Energy
* Duracell
* Ridgemont Outfitters
* 3M
* HomeBridge Financial Services
* Rome SDS
* Real Estate Mortgage Network
* SIMPLE Mobile
* Intel * Surfrider's project BLUE
* LG Electronics
* Billabong * Ipath footwear
* Mountain Dew
* Santa Cruz Skateboards
* TextNow / Touch Mobile
* Nixon watches
Specialties: Social media strategy & execution, digital PR, media outreach, program development, influencer strategy, youth marketing, public relations, viral marketing, action sports marketing, blogger engagement, advertising consulting, content management, event promotions.
Serious disdain for people who describe themselves as gurus and ninjas when discussing anything outside of spirituality or warfare.