Is this you? As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.
Claim your profile
Articles by Billy Cripe
Solifi acquires lease and loan management technology company Leasepath
Solifi acquires lease and loan management technology company Leasepath The acquisition will complement Solifi’s product portfolio by adding a solution aimed at the small-to-mid-market secured finance segment. MINNEAPOLIS, MN, UNITED STATES, July 2, 2025 /EINPresswire.com/ -- . Solifi, a global SaaS leader for secured finance, announced the acquisition of Leasepath, a leading middle-market provider of global equipment finance loan and lease management technology.
Security Boulevard
There is a seismic shift happening in the cloud. Two great, tectonic forces of change are colliding and creating unprecedented disruption for security, DevOps and cloud professionals. Ultimately, this shift has prompted the evolution of how to gain out-of-band decrypted visibility in the cloud.
People As A Service
But what about people as a service? People as a service actually have a long history. Temp and staffing firms are the old legacy model of people-as-a-service. They provided skilled labor on demand, usually for prolonged periods of time. Often the goal of the temp was to get hired permanently. More recently, offshore, rapid prototyping and consulting shops provided people-as-a-service.
The Impact of the Sharing Economy in B2B
With the success of innovative ventures like Uber and Airbnb, it’s no secret that the sharing economy is turning into a booming business for B2C. And no wonder. The concept of sharing one’s goods and services is perfectly suited to consumers who would rather handle business themselves, than go through a middleman. Yet there’s one area that seems to be lagging behind B2C when it comes to the sharing economy: B2B.
Your Recipe for Surviving MarTech Disruption
When markets disrupt, three things happen (and they happen very quickly): values shift, vocabularies change and the velocity of campaigns increase. All of these pose unique challenges for marketing teams, especially the smaller teams that are typically influencing the disruption. For these marketing teams, there is no pause button, no time to stop and catch your breath, no slow period to figure things out and extensively plan activities.
5 Steps to Optimize Your Social Media
It's no secret that social media is emerging as a significant tool in the development of online success and web presence. According to studies, approximately 58 percent of marketers using social media for three years or longer report that it has helped them boost sales. One of the most significant misconceptions regarding social media advertising is that it doesn't drive quality visitors. In comparison to outbound marketing, social media has a lead-to-close rate approximately 100% higher.
The Secret to Scaling Engagement with Marketing Automation
Have you heard about growth hacking? What about how that "one weird trick" can result in increased leads? Success in marketing boils down to a lot of small things done right, every single day. Success synthesizes what the marketing and sales teams know, what the prospect wants and the ability of the demand team to execute. And there you have it -- the secret of scaling: orchestration, synchronization, execution and discipline.
4 Key Concepts Driving Digital Transformation
Organizations from large enterprises to one-man shops are in the midst of a digital transformation. Some gladly embrace the change. Others resist while still more are so busy keeping up with demand and duty that they risk missing it all together. Nevertheless, it is happening and business leaders need to know what is happening and what to do about it.
Show More
loading
Actions
Is this you?
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.Get in touch with Billy
Contact Billy, search articles and posts on X, monitor coverage, and track replies from one place.
Learn more about Muck Rack