Brian Wallace is the founder of NowSourcing, Inc., an infographic design and social media firm. Established in 2005, they serve everyone from startups to the Fortune 500 and everything in between. Prior to founding NowSourcing, Brian worked in a variety of technical and marketing environments bei...
Is your business doing enough to prevent data breaches? Chances are the answer is no. Many small businesses don’t see the need to prevent data breaches because they think it can’t happen to them. The reality is that everyone is a hacker’s target, and preventing data breaches may be the only way to save your business. Half of all small businesses that experience data breaches go out of business within six months.
Did you wear protective eyewear when you went out to watch the solar eclipse? You must have or else you wouldn’t be reading this right now. If you take care of your eyes during a solar eclipse, why not take care of them the rest of the time? Chances are you aren’t wearing sunglasses every day and you’re not wearing protective eyewear when you do yard work, butthere’s even more you can do for your eyes than that.
Gen Z may end up being the most entrepreneurial generation in history. Some figures show that 61% of high school students and 43% of college students say they would rather be entrepreneurs than employees after college. What’s more, these aren’t just maladjusted kids who don’t want to have a boss. These are intelligent forward thinking kids who want to change the world — 29% say they want to invent something that changes the world, and 24% say theyare already learning how to run a business.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".