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Carol Mason on Muck Rack

Carol Mason

Verified
(She/Her)
New York
As seen in: AdForum, Daily Mail, Cell Press, EIN News, EIN Presswire, Political Research Associates, The Ellsworth American, Women Writers, Women's Books
Covers:  Advertising, Brand Communications, Marketing Innovation, Industry News, Agencies, CMOs
Back to Carol Mason’s profile

Carol Mason’s Biography

Carol is Managing Director at AdForum, based in NYC. After a career in advertising intelligence that took her around the world, she joined AdForum in 2020 to spearhead the company's editorial content, strategy and growth.
Alongside her business management responsibilities, she writes AdForum's monthly Digest newsletter, a round-up of key marketing insights and interviews; the weekly global Top5 newsletter; AdForum press releases; and custom interviews with agency and client-side leaders.
Carol is fascinated by the evolution in the marketing industry, having witnessed a seismic shift from standard ATL advertising way back when, to today's convergence of culture, sport, entertainment, brand stories and immersive experiences.
She never ceases to be amazed by the people leading the industry, their immense talent and creative genius.