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Cati O'Keefe on Muck Rack

Cati O'Keefe

United States
As seen in: Green Builder Magazine, The Green Builder Media Network, International Business Times (U.S.), Benzinga, Morningstar, StreetInsider, ADVFN, WKRG-TV (Mobile, AL), WNCN-TV (Raleigh, NC), EIN News, WRIC-TV (Richmond, VA), Buffalo News and
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Articles

Building Codes Don't Raise Home Prices, Data Centers Hit Roadblocks, and Why Americans Crave Big Homes

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By Cati O'Keefe
| Green Builder Magazine Verified
Jul 15, 2026 3:23:29 PM Green Builder Media Network Podcasts Cati O'Keefe 2 min read This week's biggest housing stories explore affordability, data center pushback, and the surprising forces shaping the homes we build versus the ones we want. What if stronger building codes don't make homes more expensive? What if America's oversized homes aren't really about excess—but about uncertainty? And what will happen if states or municipalities try to give AI data centers the heave-ho?
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Google Wants to Sell Homes, HERS for Manufactured Homes, and the Home Battery Boom

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By Cati O'Keefe
| Green Builder Magazine Verified
Jul 8, 2026 4:46:22 PM Green Builder Media Network Podcasts Cati O'Keefe 4 min read This Week's Sustainable Building News covers major policy decisions, smarter manufactured homes, changing buyer expectations, and why energy performance is becoming impossible to ignore. The fate of one of America's biggest housing reform packages is now in President Trump's hands. The bipartisan 21st Century ROAD to Housing Act is sitting on his desk, with a Friday deadline looming.
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Your Home Is Worth More Than Its Square Footage

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By Cati O'Keefe
| Green Builder Magazine Verified
Jul 7, 2026 10:14:43 AM Value per Square FootGreen Builder Media Network Podcasts Cati O'Keefe 2 min read In this episode of The Valuation Metric, Sara Gutterman and Cynthia Adams examine why the future of housing depends on valuing performance—not just purchase price. For decades, the housing market has relied on a simple equation: price per square foot. It's easy to calculate, easy to compare, and easy to fit into a spreadsheet. But is it actually telling us what a home is worth?
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