Chip Smith
Salt Lake City
President at SOAR Communications, marketing agency for Sports, Outdoor, Athletics, & Recreation industries. Skis, rides, generally has good time.
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Articles by Chip Smith
Storm-warnings and stopwatches
Issue 10 : Jan/Feb 2000 A spectator examines a just-completed Teal dory above left. At top right, Mike Fennel and Eric Biastre work to fasten the stem of their dory. Todd Frizzelle, on dock, prepares to launch partner Mark Bayne into the Sampit River and into the rain. Below, Susan Sandes tallies competitors’ scores.
BBLA explains coastal resiliency, necessity
Growth Rapid development throughout Sussex County has created increased problems for environmental resiliency. Amy Marasco, councilperson and Environmental Subcommittee member for Lewes, made a critically important point at a 2024 coastal towns meeting — “Make room for the water.” The Delaware Office of State Planning Coordination (OSPC) discourages development in Investment Level 4.
Roast Lamb Saddle with Crispy Bloody Butcher Grits and Spring Greens
Joshua Greene Publisher & Editor Editor and Publisher of Wine & Spirits since 1986, Joshua Greene began drinking wine with meals during a summer in Galicia, Spain, at the age of 13. In later years, he worked in wine shops in western Massachusetts and served as wine captain at Wheatleigh, a small inn in Lenox. After graduating from Princeton University in 1981, Greene pursued a career in magazines, focusing on the management of special-interest publications.
Award will honor June Jordan, 82, artist who was a steward of the inlet
Award will honor June Jordan, 82, artist who was a steward of the inlet When June Jordan, 82, passed from this world at a local hospital on the morning of April 7 after a protracted battle with cancer, the community of Murrells Inlet lost one of its brightest flowers and most ardent – though mostly unsung – supporters and environmental advocates.
Nordica Launches New Innovative Speedmachine 3 Ski Boots and Women’s Wild Belle All-Mountain Ski Collection
WEST LEBANON, N.H. – Jan. 21, 2021 – Ever optimistic and bullish on skiing, Nordica USA today announced it is adding completely re-designed models to its Speedmachine family of skis boots, which will be designated Speedmachine 3, and a line of all-mountain women’s skis called the Wild Belle collection.
Pebble’s flaws are manifest. It should not go forward.
The Pebble Limited Partnership wants Alaskans to believe that its mine can co-exist with Bristol Bay’s world class fisheries. But the truth is, the facts don’t support this conclusion. The recently released final Environmental Impact Statement, and the Army Corps' environmental review process of developing that document over the past two years, clearly demonstrate that Pebble will jeopardize Bristol Bay. Up front, I am not arguing against all mines or all development. Our nation requires both.
Nordica Introduces 2020-21 Santa Ana Women’s All Mountain Ski Collection Featuring Terrain Specific Metal Construction
WEST LEBANON, N.H. – Jan. 21, 2020 – Nordica USA today announced details about its completely redesigned 2020-21 Santa Ana women’s all mountain ski collection. The line embraces new constructions, shapes, and sizes, with the most notable innovation Nordica’s new Terrain Specific Metal (TSM), a layer of metal tuned specifically to each model.
Nordica Debuts Season One of ‘It’s Family Time’
Inaugural season includes five video shorts celebrating skiing’s role in families WEST LEBANON, N.H. – Oct. 17, 2019 – Legacy ski brandNordica today announced the debut of season one of “It’s Family Time”, a series of five short videos featuring skiing, families, and how the sport creates memories and bonds that last a lifetime.
Jack Wolfskin’s Sustainable Snow Sports Collection Arriving in October
The snow sports collection includes six jackets and pants for both men and women equipped with the company’s proprietary Texapore Ecosphere Technology. IDSTEIN, Germany – Oct. 2, 2019 – Germany-based outdoor outfitterJack Wolfskin today announced its 2019 snow sports collection is now arriving at North American specialty retailers.
Nordica’s All Mountain Enforcer 104 Free Earns Outside Magazine’s “Gear of The Year” Award
Award marks the 5th year in a row an Enforcer model has won a “best in test” or “editor’s choice” award from industry news outlets WEST LEBANON, N.H. – Sept. 24, 2019 – It’s official. The embargo has been lifted and Nordica announces the newest ski in its all mountain men’s ski line, the Enforcer 104 Free, has earned one of Outside Magazine’s “Gear of The Year” awards for the 2019-2020 season.
Jack Wolfskin’s Aussie- and Kiwi-Inspired Spring Summer 2019 Collection Arrives at Retailers
IDSTEIN, Germany – May 8, 2019 – Jack Wolfskin’s Spring Summer 2019 collection of clothing, footwear, packs, sleeping bags, and tents is now arriving at retailers. The line is notable because it sets benchmarks for sustainability and resource protection among outdoor manufacturers.
ACT Lab and CTT Announce International Partnership
LONG BEACH, Calif. – Apr. 24, 2019 – ACT Lab, the independent ISO 17025-accredited, CPSC-approved laboratory that conducts safety and compliance testing for the bicycle, motorcycle, outdoor, and other industries, today announced an exclusive partnership with Consumer Testing Technology (CTT) of China. Under the new agreement, ACT Lab has become the exclusive North American sales agent of CTT's testing services.
ACT Lab earned a repeat 5-year prestigious government contract from the National Highway Transportation Safety Administration.
ACT Lab earned a repeat 5-year prestigious government contract from the National Highway Transportation Safety Administration. LONG BEACH, Calif. – Dec.
Batch Bicycles announce availability of Disney Frozen® and Marvel Spider-Man® kids' bikes, just in time for the holiday shopping season.
Batch Bicycles announce availability of Disney Frozen® and Marvel Spider-Man® kids' bikes, just in time for the holiday shopping season. Batch Bicycles, a new specialty retailer-only bicycle brand, has finalized licensing agreements with Disney and Marvel Comics, allowing the company to be the first to offer quality kids’ bikes based on Disney Frozen and Marvel Spider-Man films.
Batch Bicycles Debuts New Line of Bicycles and Reveals its ‘Batch Approach’ Specialty Retail Business Model
A new company in the bike industry, Batch Bicycles launches a line of high-quality bikes for recreational riders priced from $89 to $449, a range that is typically underrepresented at specialty retail. Batch Bicycles Debuts New Line of Bicycles and Reveals its ‘Batch Approach’ Specialty Retail Business Model RENO, Nev. – Sept.
Popticals launching two new sunglasses, the Poptrail and Popedge, at OR Summer Market.
Popticals is launching two new sunglasses, the Poptrail and Popedge, at OR Summer Market, bringing its line to 10 models. ST. LOUIS – July 18, 2018 – Popticals, makers of high-performance sunglasses with an innovative compact design, will debut two new models, the Poptrail and Popedge, at Outdoor Retailer Summer Market next week in Denver, Colorado. Both models will be available for shipment immediately following the show.
Nordica Intensifies FIS Alpine Ski World Cup Involvement. Singe three new athletes.
Snow's almost gone, but Nordica's busy getting ready for next season. Today they signed three new FIS Alpine World Cup athletes, swiss racers Marc Rochat and Justin Murisier, and Slovenian speed expert Boštjan Kline, to its Dobermann team. WEST LEBANON, N.H. – June 1, 2018 – Nordica today announced signing three new FIS Alpine World Cup athletes, swiss racers Marc Rochat and Justin Murisier, and Slovenian speed expert Boštjan Kline.
Arthritis Foundation's California Coast Classic Bike Tour, Presented by Amgen, Announces 2018 Routing
18th annual California Coast Classic is an 8-day, 575 mile fundraising ride for the Arthritis Foundation. Check out this year's route. LOS ANGELES, Calif. - May 25, 2018 - The California Coast Classic Bike Tour (CCC) presented by Amgen, an 8-day flagship fundraising ride for the Arthritis Foundation, today announced the route for its 2018 edition, which will cover 575 miles from San Francisco to Los Angeles this September 22-29.
Nordica Promachine 130 Earns Prestigious Red Dot Design Award
Nordica's 2019 all-mountain performance ski boot, the Promachine 130, won a Red Dot Award at the renowned international design competition. WEST LEBANON, N.H. – April 26, 2018 – This month Nordica was awarded one of the prestigious Red Dot Awards for its Promachine 130, an all-mountain performance ski boot launched at the OR + Snowshow in January this year. The Red Dot Design Award, a renowned international design competition, singles out products and projects with outstanding design.
Popticals Sunglasses Partners with the 2018 Backpacker Get Out More Tour
Popticals joins Backpacker's Get Out More Tour. The 200-day tour starts April 25 at the North Country Trail Association’s celebration in Hocking Hills, Ohio. ST. LOUIS – April 25, 2018 – Backpacker Magazine kicks off its 18th annual Get Out More Tour April 25 at the North Country Trail Association’s celebration in Hocking Hills, Ohio, and performance eyewear company Popticals joins the 200-day tour as a first-time, official eyewear sponsor.
ACT Lab Adds Phil Bash to Global Sales Team
ACT Lab, the independent third-party accredited laboratory that conducts safety and compliance testing for the bike and outdoor industries, has announced the addition of Phil Bash to its Global Sales Team, effective immediately. Bash previously worked at Polar Bottle as sales director, where he managed domestic, international, and custom/OEM sales. He has more than ten years’ experience in the bicycle and outdoor industries.
Huffy Introduces IBD-Only Batch Bicycles
One year after it launched its reinvigorated Huffy Service Center program, Huffy Bicycles CEO Bill Smith today announced the company’s newest IBD-centric initiative: Batch Bicycles, an original bike line to be sold exclusively through independent bicycle dealers in the United States.
The Wright Brothers USA Opens Search for Licensee Partners for Bicycles and Bicycle-Related Products and Enterprises
The Wright Brothers USA, the commercial arm of The Wright Brothers Family Foundation, today announced the launch of a licensing program that will allow manufacturers to use the name of The Wright Brothers on select bicycles, equipment and accessories, as well as bicycle-related businesses like cycle shops and touring companies.
Focus Bicycles USA Announces North American Debut of its SAM2 e-MTB
Focus Bikes today announced the North American arrival of its popular Focus SAM2 e-mountain bike. The SAM2, which the company introduced in Europe last October, opens a completely new category of long travel, enduro e-MTB. It completes a robust 2018 e-bike collection for the North American market and will begin shipping to retailers in May.
SSL Announces Inaugural Supplier of the Year Recipients
Outdoor Gear Inc. and Tecnica Group receive supplier awards in the softgood and hardgood categories, respectively Outdoor Gear Inc. and Tecnica Group receive supplier awards in the softgood and hardgood categories, respectively Sports Specialists Ltd. (SSL), the leading marketing, purchasing, and merchandising group in the specialty ski, snowboard, outdoor lifestyle, and casual furniture industries, recently announced the recipients of its inaugural 'Supplier of the Year' awards. Outdoor Gear Inc.
Maine Outdoor Brands Formed to Fuel Maine’s Outdoor Recreation Economy
New coalition aspires to lure a younger workforce to Maine and create a brighter future for the state’s $8.2B outdoor recreation market An alliance of like-minded business leaders and entrepreneurs representing Maine-based outdoor product and recreation interests, recently launched Maine Outdoor Brands (MOB) with the desire of working collaboratively to ignite Maine’s outdoor recreation economy.
ALLIED Feather & Down and Helly Hansen Launch Scholarship for Eric Larsen’s 2018 Polar Training Course
Larsen’s 8-day Lake Winnipeg course covers winter expedition training, product/gear education, wilderness navigation skills, and more Larsen’s 8-day Lake Winnipeg course covers winter expedition training, product/gear education, wilderness navigation skills, and more Montebello, California (December 6, 2017) — This January, one aspiring polar adventurer will win a free chance to train with and learn from one of the world’s best, Eric Larsen, thanks to a joint scholarship from Larsen’s...
Surf Expo to Launch Bluewater Category at Surf Expo January 2018.
Surf Expo announced today the debut of their newest show category, Bluewater at the upcoming Surf Expo January 25-27, 2018. Bluewater will cater to inshore and offshore apparel and accessory companies and will be anchored by legacy exhibiting companies Salt Life, Bimini Bay, and Yeti. Larry Laska, Salt Life's Director of Marketing said, “We are excited to return to Surf Expo and to be in the new Bluewater section.
TripTarp Officially Launches Industry-First Backpacking Gear Organization And Trip Planning Tarp
Product can help retailers educate customers and bolster camping and hiking equipment sales TripTarp®, LLC. is proud to announce the launch and availability of The Original TripTarp for Backpacking, the outdoor industry’s first backpacking gear organization and trip planning tarp. TripTarp solves the problem of having to plan each adventure from scratch by providing an always-ready template for packing and planning backpacking trips.
ACT Lab Names SOAR its PR Agency of Record
ACT Lab, the independent third-party accredited laboratory that conducts safety and compliance testing for consumer products, has retained SOAR Communications of Salt Lake City to manage its PR, media relations, and corporate communications, effective immediately. SOAR Communications is a full-service public relations firm, with a special focus on the sports and outdoor recreation channels, two of ACT Lab’s key areas of expertise.
BUFF Partners With Banff Mountain Film and Book Festival
Buff, Inc. and BUFF Canada Ltd., the U.S. and Canadian subsidiaries of BUFF®, creators of versatile performance headwear for all-season outdoor enthusiasts and athletes, are proud to announce their major partnership with the acclaimed Banff Mountain Film and Book Festival.
Lizard Skins becomes Exclusive Worldwide Distributor of Grip Boost Batting Gel
Iconic cycling brand behind new product also makes tape and gloves for baseball, including scores of MLB athletes We are pleased to announce, as of August 15, 2017, Lizard Skins began as the Exclusive Worldwide Distributor of Grip Boost® Batting Gel. Grip Boost’s unique gel formula was originally developed to restore the tackiness to receiver’s football gloves. A reformulated version of the product was later released to address the needs unique to baseball and softball players.
Yuba Bikes Staff Donating Wages
In the wake of the North Bay forest fires that ripped through Sonoma County, burning homes and businesses indiscriminately, Yuba Bikes is donating their wages to help fire relief agencies in the region. Each staff member at Yuba Bikes is generously donating one day’s worth of wages to the Fire Relief Effort, and Yuba Bikes is matching all donations to the effort. A call to action has also been sent out to the Yuba email database and community to help donate.
Nordica Provides Fully Subsidized Digital Marketing Tools to Specialty Retailers
Company partners with Promoboxx and Locally.com to help retailers enhance their digital presence Nordica USA, the premier supplier of performance skis and ski boots, is partnering with Promoboxx and Locally.com to help brick-and-mortar specialty retailers successfully market themselves to online shoppers.
Oboz is the Official Footwear Sponsor of the Banff Mountain Film & Book Festival and World Tour
Oboz—the ‘True to the Trail’ outdoor footwear company based in Bozeman, Montana—is pleased to announce it is the exclusive footwear sponsor in 2017 and 2018 of the Banff Mountain Film and Book Festival and the Banff Mountain Film Festival World Tour for both 2017 and 2018. The Banff Mountain Film and Book Festival takes place each fall at the Banff Center for Arts and Creativity in Banff, Alberta, Canada. This year, the Festival kicks off on October 28th.
“Skiing the Balkans” Named Finalist in 42nd Annual Banff Mountain Film and Book Festival
“Skiing the Balkans”, the first and only guide to backcountry skiing in the Balkan Peninsula, is in the running for the prestigious Banff Mountain Film and Book Festival Books Awards. Out of 171 titles reviewed in six categories, Skiing the Balkans was selected as one of five finalists in the guidebook category. Known for its proximity to wine, beaches and rose gardens, Bulgaria remains one of the best-kept secrets in the world of downhill snowsports.
SnowLocals/AdventureLocals sign SIMBOL Communications as PR Agency of Record
Upstart adventure travel outfitters SnowLocals and AdventureLocals have hired Park City-based SIMBOL Communications as their public relations agency of record. The “Locals” offer top-notch ski trips to Japan and various outdoor adventures all over the globe, respectively, and are hoping SIMBOL can help further spread the word about their unique style and expertise.
Rapid Media Named Official Media Partner for 2018 Paddlesports Retailer Show
The inaugural Paddlesports Retailer Show has just wrapped up in Madison, Wisconsin and already plans for 2018 are underway. Rapid Media has again been named the Paddlesports Retailer Show’s official media partner.
BRICK. Digital Marketing Service Helps Retailers Build a Digital Foundation
BRICK, a subsidiary of Darby Communications, is a new digital marketing service offered exclusively to location-based retailers serving the outdoor recreation market. This service is designed to help specialty retailers drive foot and online traffic, and increase their competitive advantage by promoting products, services and brands they represent via one or more digital channels. “Our goal at BRICK.
Lizard Skins Acquires Oury Grips: Strengthens Position in Cycling, Adds Powersports
Oury to remain separate brand, but will operate under Lizard Skins management in same Utah facility Lizard Skins, one of the industry leaders in cycling grips and road tape, has just completed a deal to acquire Oury Grips, another renowned grip maker in cycling and powersports. The move enables Lizard Skins to grow its already strong presence in the grip market in the US and abroad, while continuing Oury’s long and successful heritage.
Vintage Electric Bolsters Marketing and Creative Team
Vintage Electric Bikes, Silicon Valley-based builder of iconic, technologically advanced electric bicycles, is pleased to announce several strategic marketing additions to its team of visionaries and craftspeople. VAGABOND Marketing, led by industry veteran Niki Jaimes, joins Vintage Electric on the heels of a comprehensive marketing career including wide-ranging marketing leadership duties at Specialized, GoPro, Bell Helmets, Chrome Industries, and most recently FOX.
Push Industries Signs With Uncommon Communications
Push Industries is proud to name Uncommon Communications as the premium suspension manufacturer's public relations agency of record. This announcement comes on the heels of Uncommon’s assistance with the launch of Push’s ACS-3 hybrid coil-spring kit. “Uncommon has proven that they’re adept in pairing technical product marketing with public relations,” offered PUSH’s founder Darren Murphy.
RockyMounts Appoints Karla Knight to Creative Marketing Director
BOULDER, Colo. – May 9, 2017 – RockyMounts, the company that’s stoked to carry and secure your prized possessions, today announced the hiring of Karla Knight for the position of Creative Marketing Director. Knight, a resident of Golden, will report to Rod Judd, the company’s sales director.Karla Knight“Karla brings a fantastic skill set to RockyMounts,” enthused Judd. “She’s great at branding, graphic design, video production and photography.
Building Better 3PL Relationships
Third-party logistics (3PL) providers are tremendously popular with shippers for surface transportation in North America. Freight brokers, forwarders, and intermodal marketing companies offer capacity, expertise, technology, and buying power on a scale no shipper can replicate on its own. Not all 3PLs are the same, however. Here are a few tips to help you get the most out of yours. 3PLs are market makers and the natural product of a free market economy.
If politicians aren't working, they shouldn't be paid (by us) - HeraldCourier.com: Letters To The Editor
Picture this: You have a good job. You go in and announce, "Boss, just wanted to let you know I will be taking two years off. I expect to receive my full pay plus any raises, bonuses and benefits. And, oh, by the way, I will be looking for another job." How long do you think it would take him to fire you--after he got through laughing? Well "my fellow Americans” that is precisely what you and I--the forgotten, ignored, naive and gullible taxpayers -- are subsidizing.
Goat Cheese Ravioli with Bell Peppers and Brown Butter
Ingredients 6 Servings BELL PEPPERS 2 small red bell peppers 2 small yellow bell peppers 1 small green bell pepper 2 tablespoons olive oil 1 /2 cup chopped onion 1 /2 cup diced seeded tomatoes 2 teaspoons red wine vinegar RAVIOLI Cornmeal for sprinkling 8 ounces soft fresh goat cheese 1 /3 cup grated Parmesan cheese plus additional for sprinkling 1 /4 cup mascarpone cheese 2 tablespoons chopped assorted fresh herbs (such as basil, chives, mint, and tarragon) 18 wonton wrappers 4 tablespoons...
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